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Greatness begins within you

Blog entry by By Kiera-Dawn Kolson, Arctic campaigner | August 6, 2014

I didn’t grow up on a reservation. There aren’t many in the Northwest Territories. Still, when you come from a small community at the end of the road, and you’ve found yourself confused as to where your roots are -or even wonder why...

New video sees children at heart of LEGO campaign

Blog entry by Ian Duff | August 5, 2014 1 comment

No one loves LEGO as much as a seven year old who's just built their first masterpiece. But everyone who has played with the toy carries the joy of their inner child on through life. That's why LEGO is such a desirable brand for Shell...

NEW: Arctic Oil Spill Play Set by LEGO & Shell!

Blog entry by Alex Speers-Roesch | July 30, 2014 2 comments

The Greenpeace crew hit the streets of Toronto this past weekend to promote the newest fruit of LEGO’s partnership with Shell: the new Arctic Oil Spill LEGO set! We showed it to people walking down the street, recorded their reactions,...

Are big companies using spurious copyright claims to try to stop our viral film...

Blog entry by James Turner | July 12, 2014

This week we released a short creative film which explores the relationship between Shell and LEGO, the world's most popular toy company. We're calling on LEGO to ditch its co-branding deal with Shell, a company that wants to drill in...

Why is Shell's PR team quietly removing details about its deal with LEGO?

Blog entry by James Turner | July 11, 2014

The internet is a funny thing. Earlier today I innocently posted a link to a video about how valuable Shell's deal with LEGO is. According to @irisworldwide , LEGO's promo deal with Shell is one of the biggest in the company's...

New Video - LEGO: Everything is NOT awesome

Blog entry by Sara Ayech | July 9, 2014

This morning we released a new video asking much-loved toy company LEGO, to ditch its partnership with Shell. The film depicts an Arctic made entirely of LEGO, and imagines an oil spill in this beautiful and pristine part of the...

It’s time for LEGO to block Shell

Blog entry by Greenpeace | July 4, 2014

Imagine you’re eight years old and picture the Arctic. There are no oil rigs, no industrial shipping and no politicians fighting over it. It’s just an endless sparkling expanse of sea and ice, populated by wondrous animals, brave...

Our Arctic Sunrise is coming home

Blog entry by Ben Ayliffe | June 6, 2014

Earlier this morning we had a remarkable phone call from Murmansk. It was from the team of lawyers representing Greenpeace International telling us that the Russian Investigative Committee (IC) had decided to release the Arctic...

It’s World Environment Day: Protect the Arctic

Blog entry by Alex Speers-Roesch | June 5, 2014

Today is World Environment Day, and to celebrate Greenpeace was in Ottawa this morning to deliver a message to Prime Minister Harper: protect the Arctic now! A recent poll of Canadians commissioned by Greenpeace found that 80% of...

Help us turn people power into real-world results!

Blog entry by Farrah Khan | May 20, 2014

Despite our best efforts, and the support of over 5 million people like you around the world, we've been unable to stop arctic drilling. The first shipment of oil from the Arctic's icy waters made it's way to Rotterdam, and I was...

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