Protect Paradise
Time is running out for the as few as 400 Sumatran tigers left in Indonesia’s forests. Forest destruction for dirty palm oil plantations is destroying their home and finding its way into our homes through some of the products we use everyday.
From big brands that make shampoos to washing detergent and chocolate, dirty palm oil is everywhere.
But clean, tiger-friendly palm oil is possible.
Consumers – people like you – are daring to challenge the companies who continue to sell forest destruction to customers around the world. And we are starting to win. The world’s largest trader of palm oil, Wilmar International, as well as big plantation companies and household brands like L’Oreal, Nestle, Unilever and Ferrero are listening to the demand for clean palm oil and have committed to become tiger and forest-friendly.
We need more household brands to accelerate the shift to clean palm and show the government of Indonesia that consumers worldwide care about forest protection.
On our streets and online, we’re tracking these brands down and telling them, their bosses and their suppliers to protect the Sumatran tiger’s only home. We’re spreading the word to get our friends, culture makers and policy makers to join us. Your voice is powerful. We want Sumatran tigers and forests in our future; we want to Protect Paradise. Together, we’ve done this before and we know we can win again.
Join us and help the products we love get a makeover.