We did it! Australia will soon become the second market in the world after the UK to virtually abolish the most destructive tuna fishing methods.
We’ve had another huge breakthrough in our campaign to end destructive fishing. Australia's biggest retailer – Woolworths - has finally cast its vote for sustainable tuna fishing.
Melbourne, Thursday 15 November, 2012: Sharks and a giant tuna can are occupying the roof of John West’s headquarters in Melbourne this morning as part of a Greenpeace campaign to expose the company’s destructive fishing practices.
Thursday, November 1, 2012, Sydney: John West attempted to suppress damning evidence about destructive fishing methods used by the company today by removing a Greenpeace spoof video from YouTube.
Today Greenpeace released its 4th Canned Tuna Guide. Since our last guide, we have seen a profound shift in the market. While there is plenty to celebrate, one stand-out offender continues to destroy tuna stocks and marine life… John West.
This week a small billboard company removed our ad exposing John West’s use of destructive fishing practices. The company stated it was due to “commercial pressure.” So where did the pressure come from?
Today we’ve escalated our campaign against John West. It involves a giant can of spurting fake blood and a message for the tuna giant to listen to Australian consumers and stop using destructive fishing practices.
It took bike-riding sharks, spoof slasher videos, giant tuna cans on roofs and 20,000 of you taking action, but we’ve had a breakthrough. After six weeks of sustained action (and three years of conversation), John West has agreed to end...
Spoof lifts lid on John West greenwash
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