Sustainable Seafood Markets

A pile of freshly caught fish on-board the 'Reiderland'. This German pair trawler is bottom trawling for North Sea Cod. © Greenpeace / Christian Aslund

Greenpeace targets supermarkets across the country in an effort to convince them to stop selling Redlist seafood—the most destructively fished or farmed species—and develop policies for greener seafood. As the middlemen between the oceans and the consumer, supermarkets play a pivotal role in the destruction of our oceans and have an opportunity to protect them.

Each of the 21 species on Greenpeace’s Redlist is there because it meets a strict set of criteria that evaluate stock status, species vulnerability and the environmental impacts of fishing methods. There are different sets of criteria for farmed and wild species. 

Marine ecosystems have suffered a terrible toll from decades of industrial fishing. About three-quarters of global fish stocks are fished at capacity or overfished. Ninety per cent of large, predatory species have disappeared. In Canada, cod has all but vanished. To ensure oceans recover and fish are sustained, overfishing and other destructive practices must end. 

How Greenpeace works to ensure fish for the future

Challenging the marketplace: Our supermarket campaign takes direct action at Canadian grocery chains to convince them to stop selling Redlist fish and improve seafood labelling. To track progress, Greenpeace produces an annual ranking of Canada’s supermarkets.

  • Working with retailers: Greenpeace works with supermarkets to help them create more sustainable seafood procurement policies and push for more sustainable fisheries and better certification.
  • Informing consumers: We reach out to consumers through our actions, and invite them to educate themselves by reading our ranking and other materials.
  • Pressuring the government: We lobby federal politicians to demand responsible fisheries management and to create no-take areas in marine reserves. Greenpeace is part of a coalition that has sued the Canadian government for stronger regulations to protect our marine species at risk.

The latest updates

 

Shocking images from the BP Gulf disaster

Blog entry by kdavies | May 9, 2012

The White House and BP have been hiding the truth about the Deepwater Horizon disaster in the Gulf. After almost two years after Greenpeace submitted a Freedom of Information Request for images and information related to the BP...

Greenpeace volunteers talk to Torontonians about Clover Leaf's unsustainable practices

Blog entry by Alex Speers-Roesch | April 24, 2012

Greenpeace volunteers were hitting the streets of Toronto this past week, going door to door in Leslieville and the Annex talking to people about Greenpeace's most recent ranking of Canada’s major canned tuna brands and raising...

“Tuna the Wonderfish” not so wonderful after all

Blog entry by Sarah King | April 17, 2012

Multi-million dollar US advertising campaign to promote unsustainable canned tuna collapses In March, just a year after the launch of a planned three-year, multi-million dollar advertising push to try and increase sales of...

Pacific Tuna Commission Takes Two Steps Back

Blog entry by Duncan Williams | April 5, 2012

The week long meeting of the Pacific tuna commission (WCPFC) ended in what will be one of the worst outcomes for tuna conservation this commission has seen. After over a year of talks and advice from scientists concerned that...

Saving the oceans one tuna brand at the time

Blog entry by Sari Tolvanen | March 22, 2012

Too often these days political decision-making is just a front for the big businesses that are really running the show, that is why markets-based campaigning is becoming more and more important. That's why we're campaigning to save...

36 - 40 of 187 results.

Topics
Tags