Skip navigation.

Join Us

FacebookGreenpeace Canada on Twitter
Our BlogYouTubeKYOTOplus




All oceans reports



Why Loblaw?

Out of Stock: Supermarkets and the Future of Seafood

Report: Out of Stock

TAKE
ACTION

Call Galen Weston
1-888-495-5111

Pick up the phone and leave a message for Galen Weston. Tell him you want Loblaw to stop selling Redlist fish and develop a sustainable seafood policy.

QUIZ
YOUR GROCER

During your next visit to your local supermarket, choose a couple of species of seafood that you are concerned about and ask the person at the seafood counter where the seafood is coming from and how it was caught or farmed.

  • Is this salmon wild or farmed?
  • What species of tuna is this, and can I be sure it wasn't fished illegally?
  • I'm trying to avoid tropical shrimp because of the impact of aquaculture on coastal communities, do you have any alternatives?
  • I don't want to buy bottom-trawled fish, can you tell me how this was fished?

Write back to us at seafood@greenpeace.ca to let us know which supermarket you visited and in what city, which seafood you asked about and what the employee responded to your questions.

As Canada's largest retail chain, and holder of the largest market share, Loblaw has a lot of seafood passing through its check out line. Positioning itself as a green grocer, it's time that Loblaw practices what it preaches when it comes to sustainability, and apply these principles to the oceans and the seafood it sells. To date, Loblaw has no seafood policy in place and is selling 14 of the 15 species found on Greenpeace's Redlist.

Other names for Loblaw supermarkets

As a national company, Loblaw is selling seafood in all corners of Canada. You may not recognize the Loblaw brand, but you might be shopping at a supermarket owned by this company but operating under a different name including:

  • Atlantic SaveEasy
  • Atlantic Superstore
  • Dominion (in Newfoundland and Labrador)
  • Extra Foods
  • Fortinos
  • Loblaws
  • Maxi & Cie
  • No Frills
  • Provigo
  • The Real Canadian Superstore
  • The Real Canadian Wholesale Club
  • SuperValu
  • Valu-mart
  • Your Independent Grocer
  • Zehrs
  • and Cash & Carry