Buyer beware, Resolute’s sustainability falls flat

Feature story - May 15, 2013
A new Greenpeace report concludes that Resolute Forest Products’s sustainability claims cannot be trusted and unveils to customers the false promises these claims contain.


Greenpeace reveals the truth behind
Resolute’s sustainability claims.
Download the report

A new Greenpeace report concludes that Resolute Forest Products’s sustainability claims cannot be trusted and unveils to customers the false promises these claims contain. 

As one of the largest logging companies in Canada’s Boreal Forest, Resolute markets itself as “sustainable” to meet strong customer demand for responsible forest products. However, behind these claims, as revealed in “Resolute’s False Promises: the [un]sustainability report 2013,” are unsustainable forest practices, regulatory infractions, failure to protect endangered species, disregard for Indigenous rights and communities, and “green” products that don’t warrant the name.


 

 

Tell Resolute to stop logging in “Endangered Forests.” Take action here.

“Resolute’s sustainability claims simply do not stand up under scrutiny,” said Greenpeace forest campaigner Shane Moffatt. “Customers looking for controversy-free, sustainable forest products are not going to find them with Resolute.”


Resolute’s “eco-conscious”
Align brand is sourced from
endangered Boreal Forest and
critical caribou habitat.
It contains no recycled content.
(image from
www.alignpaper.com)

To produce the report, Greenpeace compared Resolute’s marketing claims with publicly  available information, best available science and third party statements.

 Highlights include:

“Simply put, Resolute is not the good corporate citizen it pretends to be,” according to Moffatt. “This is not a company that large forest products customers want to be associated with.”

Greenpeace‘s number one priority is a healthy Boreal Forest that supports viable economies and communities. To guarantee long term biodiversity and ecological functions, Greenpeace calls on Resolute to invest in meaningful conservation instead of “green” marketing.

Around the world, Greenpeace has a proven track record for successful collaboration with companies that deliver results and that respect Indigenous people’s rights and title.

Tell Resolute to stop logging in “Endangered Forests.” Take action here.

Download “Resolute’s False Promises: the [un]sustainability report 2013.

The Montagnes Blanches “Endangered Forest” has amongst the highest density of woodland caribou in all of Quebec. Resolute’s Alma mill is known to source from this pristine area. © Markus Mauthe / Greenpeace

 

Topics