Senior Communications Officer(2 positions) - Beijing

Job - 2014-12-01
Greenpeace stands for positive change through action: the courage, independence and global reach to defend nature and promote peace. Thank you for your interest in applying for this Senior Communications Officer role. We hope that this pack gives you an insight into us and our work, plus details of the job and the people you’ll be working with. Everyone who works for Greenpeace is passionate about what we’re trying to achieve. We have big ambitions for our work and we believe it’s an immensely rewarding and inspiring place to work.

Greenpeace stands for positive change through action: the courage, independence and global reach to defend nature and promote peace.

Thank you for your interest in applying for this Senior Communications Officer role. We hope that this pack gives you an insight into us and our work, plus details of the job and the people you’ll be working with. Everyone who works for Greenpeace is passionate about what we’re trying to achieve. We have big ambitions for our work and we believe it’s an immensely rewarding and inspiring place to work.

WHO WE ARE

Mission of Greenpeace

Greenpeace stands for positive change through action to defend the natural world and promote peace.

History of Greenpeace

In 1971, motivated by their vision of a green and peaceful world, a small team of activists set sail from Vancouver, Canada, in an old fishing boat. Their goal was to protest peacefully against U.S nuclear testing in Amchitka, a tiny island off the West Coast of Alaska. Amchitaka is one of the world's most earthquake-prone regions and home to endangered animals.

Greenpeace has been in East Asia since 1997 to fight climate change, stop toxic pollution, ensure food security, end illegal deforestation and defend the oceans.

Greenpeace has offices in Hong Kong, Beijing, Taipei and Seoul. Environmental problems know no borders, and Greenpeace recognizes the importance of regional offices that work together to achieve effective solutions for a sustainable future.

Surging economic development in East Asia has brought widespread prosperity, but has also taken a severe environmental toll, both regionally and in the world. Greenpeace is committed to ensuring a green development pathway together with the people of China Mainland, Hong Kong, Taiwan and South Korea.

THE Communications & Action UNIT/TEAM

The Communication and Action Unit are responsible for supporting the campaigns through the tactics of various communication and non-violent direct actions. It’s in charge of the develop and maintenance of communication channels including website, social media and so on, it’s also liaison with media from time to time. It takes the responsibility to communicate and engage with supporters and volunteers. With the expertise in communication, the staff in communication and action unit as the important member of project team, has to create the communication plan and implement it, with the objective of achieving campaign goal.

THE POST OF Senior Communications Officer

The Senior Communications Officer is responsible for working with Greenpeace East Asia’s project teams in developing and implementing effective multi-platform communications plans to fulfill campaign and organizational goals.

WHO WE ARE LOOKING FOR (SPECIAL JOB AD)

The Senior Communications Officer is responsible for assisting the Communications & Action Unit Management in developing and implementing effective strategies and projects using all kinds of communication channels and tools to achieve campaign and organizational goals.

Working closely with the CAT management, other Greenpeace East Asia and Greenpeace International staff, the Senior Communications Officer will take leadership in developing and implementing high-level strategies to enhance Greenpeace’s ability on news making and building public support.

 

JOB DESCRIPTION

POSITION TITLE (ENGLISH):  Senior Communications Officer

POSITION TITLE (CHINESE):   资深传播主任

DEPARTMENT:  Program

REPORTS TO:  Communications & Action (CAT) Unit Manager

GRADE:  4

LOCATION:  Beijing

PURPOSE OF POSITION:

The Senior Communications Officer is responsible for assisting the Communications & Action Unit Management in developing and implementing effective strategies and projects using all kinds of communication channels and tools to achieve campaign and organizational goals.

Working closely with the CAT management, other Greenpeace East Asia and Greenpeace International staff, the Senior Communications Officer will take leadership in developing and implementing high-level strategies to enhance Greenpeace’s ability on news making and building public support.

MAJOR RESPONSIBILITIES:

Strategic Planning: Work with the CAT management to develop and implement multi-platform communications strategies, plans and tactics. This includes being an integral part of campaign project teams as well keeping up to date on China’s rapidly changing internet and media landscape through research and personal contact with existing and new partners.

Project Management: Direct and oversee the planning, development and implementation of specialized projects within the required timeframes and budgets while coordinating these projects within a long-term news-making strategy. Monitor team members’ performance. Determine priorities, assign responsibilities and supervise staff within project work in conjunction with the task giver of the project.

Media Networking: Develop and implement effective relationship with journalists, editors and opinion leaders in traditional & new media to support campaign and organizational goals. 

Coordination: Work with the CAT management in the development of objectives, strategies and program activities; assist in coordinating roll out of communications plans to maximize complementary opportunities and avoid/minimize clashes.

Best Practices: Advise in the development of standardized work procedures to ensure Greenpeace’s communications strategies in multi-platforms are operating in line with the best practices and China’s particular cultural and political circumstances in terms of style, content, appropriateness and usability.

Create and Edit Content: Create and edit high quality press materials for traditional and new media to communicate our vision, values and campaigns, including using a variety of tools and channels to trigger media and public debate or amplify our campaign messages.

Management: Line-manage other staff in delivering specific projects as required by the CAT Manager.

Frequent travel to other Greenpeace offices, campaign locations, or locations where related campaign issues require the presence of Greenpeace communications representatives.

Promote support within Greenpeace to advance campaign goals. Respond to public inquiries about campaign issues and other matters as needed. Prepare materials and publications.

Perform other duties as assigned by the line manager.

REQUIRED QUALITIES AND SKILLS:

-Demonstrated ability to achieve communications-related objectives with at least 3 years of experience in related fields;

-Demonstrated ability to initiate, leverage and develop partnerships with major players of Chinese news industry;

-Strong strategic, research and analytical abilities;

-Demonstrated ability to manage projects and project members to deliver objectives on time;

-Demonstrated budget management skills;

-Fluency in written and spoken English and the local language of the region where the position is based;

-Excellent written, verbal and interpersonal communication skills;

-Willingness to learn new skills, technologies and information as organizational objectives require.

-Commitment to, and demonstrated ability to work well as part of a team;

-Ability to work unsupervised, in a rapidly changing environment;

-Ability to operate and lead under pressure and in physically or mentally challenging situations;

-Ability to manage multiple simultaneous projects and to meet tight deadlines, including a flexible mindset regarding working hours;

-Commitment to the mission, principles and values of Greenpeace;

-Bachelor’s Degree or above;

-Computer literacy.

KNOWLEDGE REQUIRED:

-Knowledge of the overall goals and intent of Greenpeace activities to support environmental protection principles.

-Advanced knowledge of the developments in the media industry inside and outside of China, including the cultural, economic, political and legal environment that the media industry operates in China.

-Advanced knowledge of and ability to keep up with developments in Chinese digital business, political and legal environment as well as digital culture, trends and usage.

-Knowledge and ability to develop new and creative approaches and advance communication goals and objectives to help win campaigns.

-Sound general knowledge of all Greenpeace campaigns and issues in order to be to reflect the issues digitally.

-International mindset and/or exposure to international work environment desirable.

-Knowledge of communication techniques, strategies and practices. Specialist communications knowledge to help place the campaign on the local, national and international stage.

-Knowledge of communication strategies and tactics to manage (potential) crisis. Understanding of different tactics to protect the credibility of Greenpeace, and ability to develop strategies in response.

-Organizational, administrative and budget management: to plan, organize and coordinate program activities; to address constant and varied demands on the position; to prepare, monitor and control expenditures and budget.

DECISION MAKING REQUIREMENTS:

The position works under the direction of the CAT Manager, and assumes responsibility for leading the news-making work. The position demonstrates a certain level of independence and initiative in managing a communications-related project and/or area of communications, as defined by the Manager. The position assists the Manager in planning, development and implementation of communications strategies, plans, and procedures. Judgment is exercised in leading and managing a defined project and/or area of communications. Decisions made by the position significantly impact the success of the defined project and/or area of communications. Judgment and initiative are required in leading communications activities, in consultation with the Manager. Discretion is exercised in handling confidential and sensitive information.

SUPERVISORY AND FINANCIAL RESPONSIBILITIES

-The position may exercise supervisory responsibility to 1 position if required by the manager.

-The position provides direction and guidance to external consultants and temporary staff, as required.

-The position prepares, monitors and controls communications-related program expenses and budget.

-The position has the authority to approve invoices and expenditures to a limit. Please consult with Finance Manager for the amount of approval.

WORKING CONDITIONS

-The position works in a standard office environment, and is required to travel to other Greenpeace offices, campaign locations or locations where environmental problems require the presence of Greenpeace representatives.

-The position may be required to work under pressure and in physically or mentally challenging situations.

-Be on call after hours and on weekends as requested.

 

CONDITIONS OF EMPLOYMENT

 

WORKING HOURS

Conditioned working hours is 37.5 hours/ week from Monday to Friday.

LEAVE

 

Annual Leave System

Year of service completed in Greenpeace worldwide

No. of entitlement in a year

1st year

15

2nd year

15

3rd year

16

4th year

17

5th year

18

6th year

19

7th year or above

20

INSURANCE

Greenpeace offers Social Insurance, Housing Provident Funds, and supplementary commercial insurance package during employment. Further details about these benefits will be provided if appointed.

LEARNING AND DEVELOPMENT

Greenpeace offers a combination of in house and external training opportunities throughout the year. Greenpeace also offers study leave for courses related to your work and assistance is available for relevant further education qualifications. For further information on learning and development opportunities please speak to the Staff Development Team.

HOW TO APPLY

Please send your CV, a covering letter written both in English and Chinese to

CLOSING DATE: 28/12/2014

Your CV should outline your skills and experience, and include contact details of two referees. We will not take up references until a job offer has been made.

Your covering letter is the most important part of your application. It should be used to tell us how you meet the selection criteria listed on the person specification. Draw particular attention to experience, skills, achievements and knowledge gained in past employment or other activities which are relevant to the job. It may be easiest to use the headings relating to the requirements detailed in the person specification and demonstrate how you meet them. Please ensure your covering letter is no more than 4 pages long (4 sides of A4).

As we receive a large number of applications for our advertised vacancies we are unable to respond to those applicants who have not been shortlisted and we apologise for this in advance.

Getting to the Greenpeace offic

3/F, Julong Office Building, Block 7, Julong Garden, 68 Xinzhong Street, Dongcheng District, Beijing, China.

Beijing Subway:

Line 2 Chaoyangmen Station, Dongsishitiao Station both within 10/15 minutes walking distance of our office.

Beijing Buses:

The 3, 113, 115, 118, 416, 431, 701, 758, Te 16 buses all stop at the Dongsishitiaoqiaodong station

The75, 101,109, 110, 112, 420, 650 buses all stop at Chaoyangmenwai station

Both stations within 10/15 minutes walking distance of our office.

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