Apple's iCloud relies on coal.
Help them clean up their act.

Apple can lead the clean energy [R]evolution

Apple is a leader when it comes to innovative technology. While their products are cutting edge, the giant data centers they use to store and send our iPhotos, iTunes, Apps, and all the other things we love about Apple, use coal — the oldest, dirtiest power source.

Getting Apple off coal is a big deal, data centers are one of the fastest growing sources of new electricity demand in the world. But here's how we can do it:

1. It's innovative: Apple is the most cutting-edge company in the world and they don't want their customers associating their brand with a 19th Century energy source that is poisoning the air and wrecking our climate.

2. It's practical: technology that uses clean and unlimited energy sources like the sun and the wind are available today at the scale required. Greenpeace is already working with Facebook to make the switch right now and we'd be happy to work with Apple.

3. It's right: These aren't evil companies. Their executives care about the world their children will inherit, just like we do. Tell Apple and other major tech companies that you want a coal-free cloud.

Take action now

Take action nowCloud

Apple uses asthma-inducing, climate destroying coal to power the "cloud" that stores your emails, photos, music and videos. Take action now & tell Apple to clean the cloud.

Help us reach our goal of 250,000 petitions

In depth

Read our new report, How Clean is Your Cloud

Learn more about our Clean our Cloud campaign

Read the Greenpeace response to Apple's announcements


Media contacts

David Pomerantz
Greenpeace Media Officer
p: +001.914.584.9054 (San Francisco)
e: dpomeran@greenpeace.org

Gary Cook
Greenpeace Senior Policy Analyst
p: +001.202.297.2370 (San Francisco) 
e: gacook@greenpeace.org

Analysis of Apple

Read an analysis of Apple's energy use.