Enabling IT innovations

The scientific urgency of climate change demands that we need a clean energy revolution, not a slow transition. Simply making the current dirty energy platform smarter or more modern is not enough to reach the level of reductions needed. We need a revolution in the way we produce and consume energy.

The clean energy revolution can only be catalyzed by the Information and Communication Technology (ICT) sector due to its unique position of being able to provide wide scale solutions needed to cut greenhouse gas emissions and create low carbon economies needed in the future. This is a win-win situation for the sector - the planet gains from IT solutions; the companies gain from providing these solutions.

Greenpeace has been interacting with the ICT sector and has got it to actively consider ways of reducing its role in runaway climate change. In 2009, we released the Cool IT Challenge assessment report. It ranked 12 global ICT brands on issues of climate leadership and business solutions to control climate change. Greenpeace has thrown the challenge and looks forward to a revolution within the ICT sector.

Campaign story:

The power of ICT as future solution provider contrasts with its rising carbon footprint. Indian ICT sector is responsible for 10 % of global ICT emission and with an annual growth rate of 12-16 % this will further grow to make India second largest carbon emitter after China by 2020.

A rapid increase in demand for online services is increasing the number of data-centers and network towers. While companies have been focusing on efficiency to cut enterprise costs, their growth offsets efficiency gains made in new IT infrastructure. Further, these also widen the existing gap in demand – supply of energy.

Greenpeace therefore plans to identify the critical consequence of ICT’s growing footprint in general to expose the link between growing ICT infrastructure and increased expansion of fossil based power generation. This will help establish the fact that the current business as usual approach will not sustain business growth in a climate constrained scenario. Therefore, the companies need to decouple their growth from emission and invest in low-carbon energy sources.

The latest updates

 

Toxic Valentine?

Feature story | February 10, 2005 at 4:30

When you buy a gift for a loved one you don't expect that it might come with a dose of harmful chemicals. But if you are buying certain perfumes this Valentine's day that's exactly what you'll get.

Toxins in your TV, poisons in your PC?

Feature story | November 22, 2004 at 4:30

Toxic chemicals found in products like home electronics are polluting environments across the globe and traces of which are found in most newborn babies. Discover the good companies removing these poisons from their products and pressure the bad...

Samsung cleans up

Feature story | June 17, 2004 at 3:30

Consumer power scored another victory recently with the announcement from electronics giant Samsung that it plans to phase out hazardous chemicals in its products. Seeing its brand-name products graded red - as containing hazardous chemicals - on...

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