2 results found

Global Campaigning 2.0

Blog entry by Kumi Naidoo | 15 October, 2012 4 comments

‘Clicktivism’ has come of age as the digital driver of the #PowerOfWe. Malcolm Gladwell’s infamous dismissal of online activism as ineffective signature gathering missed the point in 2010, when he coined the phrase; sharing information...

An answer to critics of online activism

Blog entry by JulietteH | 1 October, 2010 5 comments

Greenpeace has been using online activism for quite a long time. That type of activism has come under a lot fire lately though, and while some of the criticisms are based on justified assumptions, I feel like I’ve read too much easy ...

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