3 results found
 

Clickers and Stickers Make H&M Detox

Feature story | 20 September, 2011 at 8:00

Clothing giant H&M has responded to a torrent of tweets, Facebook updates, and Detox sticker actions last week with a public commitment to Detox. Hazardous chemicals are out. Transparency and transformational change are in.

Rebranding H&M to Detox our Water

Blog entry by Eoin Dubsky | 15 September, 2011 2 comments

Greenpeace activists in eleven twelve countries including China, France, Germany and Sweden began pasting huge "DETOX our water" and "DETOX the future" stickers onto the windows of their local H&M stores this week. Activists paid...

Rebranding Adidas to Detox our Water

Blog entry by Eoin Dubsky | 19 August, 2011 7 comments

Within hours of Nike's announcement on 18 August to champion a toxic-free future, Greenpeace activists in cities around the world headed to their nearest Adidas Store with huge "Detox" stickers to rebrand the shop windows and doors.

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