A leader in electronics manufacturing, Sharp has invested in producing energy efficient products. Sharp is also one of the world’s largest manufacturers of solar photovoltaic cells, and has made three significant solar investments, including utility Recurrent Energy, to guarantee a market for Sharp products.
Sharp explains the metrics and goals of its “Eco-Positive” strategy, but needs to provide more actual case study data on how it is putting these ideas into practice. Sharp should be at the forefront of strong climate advocacy in Japan, as the company, and Japan, can prosper from the implementation of science-based climate and clean energy policies.
Furthermore, the company receives a negative lobby deduction for failing to distinguish its position from that of JEITA, which opposes Japan’s 25 percent greenhouse gas reduction target.
Current Savings Calculations
Sharp offers hypothetical case studies for potential solar PV usage - and climate savings - based on different locations in Japan. Sharp should buttress these calculators with case studies of actual customer savings
Sharp details how it estimates savings from its solar calculator here.
Sharp has invested significantly in expanding its PV market, including the acquisition of Recurrent Energy, a solar developer.
Future Savings Goal
Sharp wants GHG emissions savings from its products and services to be at least twice all operational emissions by 2012; the company should publish a blueprint of how it will get to this benchmark.
Sharp has a target to reduce relative CO2 emissions (per adjusted production unit) by 35% compared to fiscal 1990 by 2010, but for production sites in Japan only. Sharp aims to reduce GHG emissions below FY2007 levels and to reduce by 3% from BAU scenario.
Sharp has a meager target of 0.5% renewable energy, which is especially low for a solar cell company. Sharp has mitigated its GHG footprint in offices and factories in the United States and Europe with renewable energy. To keep or elevate this score, Sharp needs to set an ambitious renewables target and a more comprehensive mitigation plan for its GHG footprint.
Supply Chain Footprint
Sharp reports on GHG emissions from its own operations and internal supply in absolute terms and per production unit. The company also provides data giving a breakdown of CO2 emissions for products during their life cycle. 100% of Sharp TVs meet the latest Energy Star requirements; almost 90% of these are at least 50% more efficient in standby mode, with 60% at least 30% more efficient in ON mode. A wide range of other Sharp products are also ES qualified.
Executives from Sharp, including Chairman Machida, have given many presentations about the general importance of IT in combating climate change, extolling the need to switch to a low carbon society and how Sharp’s portfolio of products, including solar photovoltaics, can help achieve this vision. Sharp needs to use its bully pulpit to advocate for more concrete and specific climate and energy policy.
No applicable examples of policy advocacy.
No applicable examples of advocacy repetition.
Negative Lobby Penalty
: Sharp is part of the Japan Electronics and Information Technology Industries Association (JEITA), which opposes the Japanese 25% greenhouse gas reduction legislation being debated in the Diet. Sharp needs to publicly and explicitly express support in favor of the 25% legislation in Parliament, publicly distancing itself from JEITA on this matter.
Sharp's scores to date