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Clean our Cloud

The cloud—the place where our e-mails, pictures and music are stored and shared—is growing fast.

The engines that drive the cloud are data centres. Some data centres are so big they can be seen from space. They use a huge amount of electricity – the equivalent of almost 250,000 homes.

Right now, companies like Apple, Microsoft and Amazon power the cloud with coal, which means more air pollution and more climate changing emissions.

It doesn't have to be this way. Together we can push IT leaders toward clean, green, renewable energy sources. The more we upload our photos and files to the cloud, the more important it is to make sure it’s powered with renewable energy.

Join us in asking Apple, Amazon & Microsoft to clean our cloud.

 

The latest updates

 

Apple Clean Energy Road Map

Publication | July 12, 2012 at 16:00

The following analysis updates our evaluation of Apple to account for its recent clean energy announcements, and outlines the additional steps Apple should take to fulfill its laudable ambition to set a new bar with a “coal-free” and 100%...

How Clean is Your Cloud?

Publication | April 17, 2012 at 16:00

How much energy is required to power the ever-expanding online world? What percentage of global greenhouse gas emissions is attributable to the IT sector? This report takes a look at the energy choices some of the largest and fastest growing IT...

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