Junking the Jungle: How KFC is driving rainforest destruction and tiger extinction

Publication: 23 May 2012

KFC is one of the most prominent fast food brands around the world yet has made no commitments to ensure its purchase of products such as soya, palm oil and paper don’t contribute to rainforest destruction.  Now Greenpeace International research has revealed that KFC is sourcing paper for its packaging products from rainforests. This has been confirmed in China, the UK and Indonesia. Products found to contain rainforest fibre include cups, food boxes, French fries holders, napkins and the famous chicken buckets. Greenpeace research has tracked a number of these products back to Asia Pulp & Paper (APP), a company that continues to rely on rainforest clearance in Indonesia.

By purchasing from APP and by using paper made from rainforests, KFC and its parent company Yum! are driving the destruction of forests in countries like Indonesia.  These forests are a key defence against climate change and are habitat for many protected species including the critically endangered Sumatran tiger.

It’s time for the company to take action to stop deforestation.

Join the revolt today and help change KFC’s secret recipe for destruction.

Download a full PDF version here: Junking the Jungle report

The latest updates

 

Cameroon: An example of the work needed to combat illegal logging

Blog entry by Eric Ini | 20 March, 2015

Policy wonks, experts, campaigners and other stakeholders met in Brussels this week to discuss progress under the European Union's Forest Law Enforcement, Governance and Trade (FLEGT) Action plan. Yet the effectiveness of the...

Posted: Good news for forests!

Blog entry by Rolf Skar | 6 March, 2015 1 comment

Today, 3M – the company behind the iconic yellow Post-It Notes – announced a new sustainable paper buying policy. This comes after years of campaigning by our friends at ForestEthics with recent support from Greenpeace. The...

Complicity in illegal logging goes far beyond the loggers

Blog entry by Greg Norman | 4 March, 2015 2 comments

There's an old adage that "rules are made to be broken". Whatever your take on that logic, the idea of "rules are made to be enforced" is less open to debate. A welcome addition when it was introduced on March 3rd 2013, the ...

Chimps' survival of little concern to agribusiness

Blog entry by Irene Wabiwa | 23 February, 2015 1 comment

The chimpanzee is one of mankind's closest relatives. However there are many of us who do not treat them with what could be called familial affection. Chimps and other primates in Africa face an increasing number of threats to their...

Will you Stand for the Boreal Forest?

Blog entry by Cristiana De Lia | 17 February, 2015

Most people have heard about the Amazon rainforest and how we desperately need to protect it. But there's a lesser-known, massive forest to the north that's under serious threat right now. The global Boreal Forest stretches...

Tracking progress against deforestation - the Forest 500

Blog entry by Pat Venditti | 11 February, 2015 2 comments

It's hard to imagine there are only 500 actors who control the global trade in deforestation but it's true. The Forest 500, a new ranking from Global Canopy Programme, assesses publicly available policies from companies,...

Tackling deforestation – it's a dirty job but someone's gotta do it

Blog entry by Zulfahmi | 5 February, 2015

Asia Pulp & Paper (APP) had a history of greenwashing – remember its former Rainforest Realities website? When the company launched its zero deforestation pledge in early 2013, there were those who pointed to this history of...

In pictures: APRIL's unhappy anniversary

Blog entry by Zulfahmi | 2 February, 2015 4 comments

It's been a year since APRIL released its latest 'Sustainable Forest Management Plan'. The pulp & paper company asked critics to believe it was serious about the conservation of Indonesia's forests and peatlands. We were deeply...

Month In Pictures - January

Slideshow | 31 January, 2015

21 - 30 of 1224 results.

Categories