Adidas

Detox our future

The Detox campaign is powered by more than half a million people, demanding toxic-free fashion and clean water.

Take action today by signing the Detox Fashion Manifesto and add your voice to a global movement demanding fashion without pollution.

Together we're challenging some of the world's most popular clothing brands to work with their suppliers and eliminate all releases of hazardous chemicals into our water.

Twenty global fashion leaders have committed to Detox in response to the growing international campaign (Nike, Adidas Puma, H&M, M&S, C&A, Li-Ning, Zara, Mango, Esprit, Levi's, Uniqlo, Benetton, Victoria's Secret, G-Star Raw, Valentino, Coop, Canepa, Burberry, Primark). However, other clothing companies, like GAP, American Apparel and Disney still need to respond to the urgency of the situation, Detox their brands and help Detox our future.

 

The latest updates

 

"Detox" Striptease in Bangkok

Image | 23 July, 2011 at 13:43

Participants show their "Detox" tattoos. 33 people whipped off their clothes in Chatuchak market, Bangkok, to join more than 600 people worldwide to strip outside Adidas and Nike stores in 29 cities in 10 countries surprising shoppers, setting...

XM3N mannequins reveal their mission: To challenge Nike and Adidas to "Detox"

Blog entry by Eoin Dubsky | 15 July, 2011

Having mysteriously quit their day-jobs as retail store mannequins to spend a few weeks appearing at some of the world's most iconic locations bearing the Chinese symbol for water on their bodies , the XM3N have had a busy 48 hours...

Dirty Laundry

Video | 13 July, 2011 at 12:55

Watch the campaign background video to see how we follow the toxic trail: from the pollution at the pipe, to factories that make our clothes, to the international clothing brands that have the power to change the system and Detox our future

Nike & Adidas: Detox the world's water

Feature story | 12 July, 2011 at 13:32

Game on, Nike and Adidas. Greenpeace is calling you out to see which one of you is stronger on the flats, quicker on the breaks, turns faster and plays harder at a game we're calling 'Detox': Who'll be the first to take action and eliminate...

Nike vs. adidas detox challenge

Video | 12 July, 2011 at 10:34

Watch the video that helped convince the world's biggest sports brands to champion a toxic-free future. The world still needs more champions!

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