Textile towns in the shadow of pollution

Detox our future

The Detox campaign is powered by more than half a million people, demanding toxic-free fashion and clean water.

Take action today by signing the Detox Fashion Manifesto and add your voice to a global movement demanding fashion without pollution.

Together we're challenging some of the world's most popular clothing brands to work with their suppliers and eliminate all releases of hazardous chemicals into our water.

Toxic water pollution is an issue that affects us all, but thanks to you big brands with the power to change things are listening and acting.

Fifteen global fashion leaders have committed to Detox in response to the growing international campaign (Nike, AdidasPuma, H&MM&S, C&A, Li-Ning, Zara, Mango, Esprit, Levi's, Uniqlo, Benetton, Victoria's Secret, G-Star Raw and Valentino). But other clothing companies, like Calvin Klein, GAP and Abercrombie&Fitch still need to respond to the urgency of the situation, Detox their brands and help Detox our future.

 

The latest updates

 

Benetton shows its true colours and commits to toxic free fashion

Blog entry by Chiara Campione | January 16, 2013 8 comments

It’s about time the Detox campaign officially landed on the stylish streets of one of the world's most high profile fashion centres. Here in Italy we are celebrating the latest Detox commitment, announced today by the Benetton Group...

Benetton shows its true colours and commits to toxic free fashion

Blog entry by Chiara Campione | January 16, 2013 8 comments

It’s about time the Detox campaign officially landed on the stylish streets of one of the world's most high profile fashion centres. Here in Italy we are celebrating the latest Detox commitment, announced today by the Benetton Group...

Japan's Uniqlo adds Detox commitment to spring’s wardrobe essentials

Blog entry by Eoin Dubsky | January 9, 2013 3 comments

Another fashion brand is detoxing. Japan's leading international casual wear brand, Uniqlo, begins the new year with a public commitment to eliminate all releases of hazardous chemicals throughout its entire global supply chain and...

Japan's Uniqlo adds Detox commitment to spring’s wardrobe essentials

Blog entry by Eoin Dubsky | January 9, 2013 3 comments

Another fashion brand is detoxing. Japan's leading international casual wear brand, Uniqlo, begins the new year with a public commitment to eliminate all releases of hazardous chemicals throughout its entire global supply chain and...

Japan's Uniqlo adds Detox commitment to spring’s wardrobe essentials

Blog entry by Eoin Dubsky | January 9, 2013 3 comments

Another fashion brand is detoxing. Japan's leading international casual wear brand, Uniqlo, begins the new year with a public commitment to eliminate all releases of hazardous chemicals throughout its entire global supply chain and...

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