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Nike just did it

Just a few short weeks after the release of Slaughtering the Amazon Nike has announced new standards for keeping leather made from Amazon destruction out of its shoes.

Greenpeace demands urgent action to tackle Amazon deforestation crisis

As the Brazilian government sits in an emergency meeting called in response to the release of new figures revealing a doubling of deforestation in the Amazon last year, Greenpeace called on President Lula to make urgent structural reforms to protect the Amazon from increased demand for agricultural products such as soya and beef.

Cattle industry giant takes lead in ending Amazon destruction

The world's fourth largest beef trader, Marfrig, announced a moratorium last night on buying cattle from farms that deforest the Amazon from now on.

A cattle farm at Estancia Bahia, Brazil.

Vale Verde Cattle Farm, Para State, Brazil.

Espírito Santo Cattle Ranching, Para State, Brazil.

A view from the airplane of man made forest fires to clear land for cattle and farming, near the BR 163 road and the Flona do Trairao (Trairao National Forest). West of Itaituba National Forest.

Smoke from man made forest fires to clear land for cattle or crops.

A rancher on horse guides his cattle on a road. Cattle ranching is the primary driver of forest destruction in the Brazilian Amazon, with 79.5 per cent of deforested land used for cattle pastures.

Jacutinga farm, Mato Grosso, Brazil. Cattle loading to Marfrig slaughterhouse at Tangar.