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Imagine you're eight years old and picture the Arctic. There are no oil rigs, no industrial shipping and no politicians fighting over it.
It's just an endless sparkling expanse of sea and ice, populated by brave scientific explorers, magical animals and Indigenous Peoples who have called the far north home for millennia. An enchanted place to explore, create stories and let you imagination run free.
At least that's what LEGO is telling kids. Its new Arctic play set has brought the magical polar north into kids' bedrooms around the globe. And by doing that it's helping to educate children and create a generation of Arctic supporters who will be inspired to protect it.
But sadly LEGO is only telling kids half the story. What it's not telling them is how it's also helping Shell to threate...