Seafood markets guide

Has the catching of this fish impacted endangered species?’ ‘Is the population of this species still healthy or has it been overfished?

Far too often consumers are left without answers when trying to find out if seafood products on their supermarket shelves have come from sustainable sources. Inadequate labelling and a lack of publicly available sourcing policies have made it impossible for consumers and other market players to assess the sustainability of the seafood they buy and sell.

In recent years a global sustainable seafood movement has thrived. Consumers, retailers and seafood processors have started asking questions. The first step has been to demand transparency. As retailers have started developing sustainable seafood purchasing policies they’ve requested more accountability. They’ve asked for sustainable seafood that has not been caught with destructive fishing techniques such as bottom trawling, and fish that does not come from overfished stocks.

This section of our website provides a quick insight to the state of our oceans looking at the main problems and providing some of the solutions. It helps retailers and seafood processors understand what a sustainable seafood purchasing policy is and how to develop one. Last but not least, the Greenpeace Red Fish Guide, lists 12 seafood species at very high risk of being sourced from unsustainable fisheries and explains the rationale for ‘red-listing’ them. The guide highlights key species that consumers should avoid purchasing.

The latest updates

 

Expert sounds 'fishy'

Blog entry by Karli Thomas | March 16, 2011

Last week I went to the chilly auction rooms at Auckland Fish Market to hear a talk billed as “the myth of overfishing” by fisheries scientist Ray Hilborn. Earlier in the day I’d spoken to a fisherman from Whakatane about their tuna... Read more >

Costco improves seafood policies in a stunning win for the oceans

Blog entry by Casson Trenor | February 25, 2011

I’m elated to share with you a major win for the oceans! After eight months of pressuring Costco to improve their seafood policies - I’m overjoyed to tell you that the wholesale giant announced a new policy aimed at helping to... Read more >

Defending the last ocean

Publication | August 5, 2010 at 20:09

This is the story of how our fishermen, having taken so many fish from the seas closer to home, are now venturing to the ends of the Earth in order to maintain our insatiable appetite for seafood. This is also the story of how a group of... Read more >

Marine reserves - just a stone's throw away

Feature story | August 15, 2009 at 0:00

This week we have created a granite shield against bottom trawling in a fragile and ecologically important marine area in Sweden. Read more >

Foodtown costing us our oceans

Feature story | August 14, 2009 at 6:21

Our efforts to stop overfishing and destructive practices have expanded over the last few years from a focus purely on the fishing industry to now include seafood retailers. Retailers buy and sell huge quantities of seafood each year, and form... Read more >

Greenpeace NZ campaign director Chris Harris speaks with the store manager of the...

Image | August 12, 2009 at 3:52

Greenpeace NZ campaign director Chris Harris speaks with the store manager of the Quay St Foodtown where Greenpeace hangs a seven metre banner on the downtown Auckland Foodtown supermarket which reads 'Costing our Oceans? Alongside, the mascot... Read more >

Greenpeace banner on Auckland Foodtown supermarket

Image | August 12, 2009 at 3:45

Greenpeace hangs a seven metre banner on the downtown Auckland Foodtown supermarket which reads 'Costing our Oceans? Alongside, the mascot for the Greenepace Save our Seas campaign, Sad Fish, hangs in a bottom trawl net. The message highlighted... Read more >

Foodtown costing us our oceans

Blog entry by nick | August 7, 2009

Today Greenpeace activists have occupied a fishing trawler in the port of Auckland to highlight that Foodtown and other supermarkets are fueling a demand for seafood caught from unsustainable fisheries using the worst of fishing... Read more >

Suicidal Tuna Fisheries

Feature story | May 11, 2009 at 0:00

The Turkish government has set its own catch limit for the endangered Mediterranean bluefin tuna - in total disregard for internationally agreed quotas and scientific advice. Read more >

Oceans campaigner Karli Thomas gets served a plate of jellyfish

Image | May 6, 2009 at 5:54

Oceans campaigner Karli Thomas gets served a plate of jellyfish as Greenpeace launches a report into New Zealand's commercial fisheries and seafood sector. Titled While Stocks Last, Supermarkets and the Future of Seafood it warns commercial... Read more >

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