Scope and level of detail made publicly available on energy consumption of IT infrastructure.
Renewable Energy Commitment & Infrastructure Siting
Commitment to powering their data centers with renewable energy, including infrastructure siting criteria and investment decisions to increase clean energy use.
Energy Efficiency & Mitigation Strategy
Strategies and measurable progress to mitigate the demand for dirty energy generated by IT infrastructure.
Renewable Energy Use & Advocacy
Measurable progress and commitment to renewable energy investments and advocacy for ambitious policies that encourage wide scale renewable energy generation and use.
Apple’s aggressive pursuit of its commitment to power the iCloud with 100% renewable energy has given the company the inside track among the IT sector’s leaders in building a green Internet. Apple has made good on its pledge by building the largest privately owned solar farms at its North Carolina data center, working with its utility in Nevada to power its upcoming data center there with solar and geothermal energy, and purchasing wind energy for its Oregon and California data centers. Apple’s commitment to renewable energy has helped set a new bar for the industry, illustrating in very concrete terms that a 100% renewable internet is within its reach, and providing several models of intervention for other companies that want to build a sustainable Internet. Download the full report.