You voted. We did it. KFC should listen.

by Daniela Montalto

November 26, 2012

KFCs Colonel Sanders got Dipped into a giant dunk tank of dipping bbq sauce – that was your choice!

The Big Dipim event was part of our ongoing campaign to convince KFC to stop using rainforest materials in their packaging. We promised that if more than 30,000 of you would email KFCs board of directors, wed invite you to vote for which sauce to dunk the Colonel in – an event that we live streamed around the world.

So here is a big thank you for taking action and helping us making The Big Dipim event a success. We needed to give KFC a saucy wake-up call and let them know – again – that its time to drop rainforest destruction off the menu and give animals like the last 400 Sumatran tigers a shot at survival.

Yum! needs a global policy to give deforestation the boot once and for all. Until then and with your help, well keep the wake-up calls coming.

And lets keep it up – share the Dig Dipim video and lets keep sending a message to KFC and YUM!s board of directors!

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