{"id":53317,"date":"2022-09-22T11:32:13","date_gmt":"2022-09-21T23:32:13","guid":{"rendered":"https:\/\/www.greenpeace.org\/aotearoa\/?p=53317"},"modified":"2024-07-11T12:33:44","modified_gmt":"2024-07-11T00:33:44","slug":"billboards-highlight-govt-greenwash","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/aotearoa\/press-release\/billboards-highlight-govt-greenwash\/","title":{"rendered":"Cheeky Wellington billboards highlight government\u2019s climate greenwash"},"content":{"rendered":"\n<p>The day before<a href=\"https:\/\/fridaysforfuture.org\/september23\/\" data-type=\"URL\" data-id=\"https:\/\/fridaysforfuture.org\/september23\/\"> nationwide Climate Strikes<\/a>, Greenpeace Aotearoa has erected three billboards across Wellington today in a bid to highlight the Government\u2019s lack of action on climate change. The satirical billboards feature Prime Minister Jacinda Ardern using Climate Change Minister James Shaw as a paintbrush to greenwash a dairy cow &#8211; symbolising industrial dairying. Ardern holds a tin labeled \u2018Industrial Strength Greenwash\u2019.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"568\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2022\/09\/d5cfc2d1-dl220922gpc-003-cropped.jpg\" alt=\"\" class=\"wp-image-53315\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2022\/09\/d5cfc2d1-dl220922gpc-003-cropped.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2022\/09\/d5cfc2d1-dl220922gpc-003-cropped-600x426.jpg 600w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2022\/09\/d5cfc2d1-dl220922gpc-003-cropped-768x545.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2022\/09\/d5cfc2d1-dl220922gpc-003-cropped-479x340.jpg 479w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption>On of three billboards Greenpeace erected in Wellington to highlight the Labour Government&#8217;s lack of action on climate change.<\/figcaption><\/figure>\n\n<p>Greenpeace climate campaigner Christine Rose says: \u201cThe government is talking big on climate change, but<a href=\"https:\/\/t.co\/YBS5vAq3Ic\" data-type=\"URL\" data-id=\"https:\/\/t.co\/YBS5vAq3Ic\"> really it\u2019s just greenwash because they are failing to cut climate pollution from intensive dairy.&nbsp;<\/a><\/p>\n\n<p>\u201cPrime Minister Jacinda Ardern came into government promising to make climate change her nuclear-free moment. But five years on, her government has done virtually nothing to regulate the dairy industry which is New Zealand\u2019s biggest climate polluter.&nbsp;<\/p>\n\n<p>\u201cInstead of real action, we\u2019ve seen a whole load of ineffective policies being dressed up as climate action. The clearest example of this is the agri-industry partnership with government, known as He Waka Eke Noa. The scheme hands responsibility for climate action to polluters themselves. Predictably, it will only reduce emissions by around 1%.&nbsp;<\/p>\n\n<p>\u201cGreenwash like He Waka Eke Noa is worse than inaction, because it gives the impression that climate change is being taken seriously when it is not &#8211; and that leads to a false sense of security, risking further delays that we simply cannot afford.\u201d&nbsp;<\/p>\n\n<p>According to the New Zealand Greenhouse Gas Inventory, dairy cattle are responsible for almost a quarter of New Zealand\u2019s greenhouse gas emissions (23.5%), with industrial agriculture causing half of the country\u2019s total emissions.<\/p>\n\n<p>Rose says, \u201cNew Zealanders would be forgiven for thinking climate change is under control because our Prime Minister declared a climate emergency and we have a Minister dedicated to climate change. But sadly that isn\u2019t the case.<\/p>\n\n<p>\u201cOur children and grandchildren deserve to live on a planet with a safe and stable climate. But we are seeing the impacts of climate change already. Catastrophic floods, fires and droughts are fast becoming commonplace. There\u2019s not a moment to lose. We need real action on the biggest climate polluter: intensive dairying,\u201d says Rose.<\/p>\n\n<p>Greenpeace is calling on the government to regulate New Zealand\u2019s biggest climate polluter by bringing agriculture fully into the Emissions Trading Scheme, reducing cow numbers and phasing out synthetic nitrogen fertiliser. Synthetic nitrogen fertiliser is directly responsible for producing more greenhouse gas emissions than the entire domestic aviation sector. But it also leads indirectly to more emissions by allowing the farming industry to stock more cows than the land can naturally sustain.<br><br>\u201cNew Zealand\u2019s agricultural system is broken; we simply have to change how farming is done in New Zealand. Shifting to more plant-based regenerative organic farming works with nature instead of against it, and is a solution to the climate crisis. It also means farmers are less dependent on expensive inputs like synthetic nitrogen fertiliser and supplementary feed which improves profitability and productivity with less environmental harm,\u201d says Rose.<\/p>\n\t\t\t<section\n\t\t\tclass=\"boxout post-16603 \"\n\t\t\t\n\t\t>\n\t\t\t<a\n\t\t\t\tdata-ga-category=\"Take Action Boxout\"\n\t\t\t\tdata-ga-action=\"Image\"\n\t\t\t\tdata-ga-label=\"n\/a\"\n\t\t\t\tclass=\"cover-card-overlay\"\n\t\t\t\thref=\"https:\/\/www.greenpeace.org\/aotearoa\/petition\/petition-cut-climate-emissions-from-big-dairy\/\" \n\t\t\t><\/a>\n\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-1024x678.jpg\"\n\t\t\t\t\t\tsrcset=\"https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-600x397.jpg 600w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-1024x678.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-768x509.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-1536x1017.jpg 1536w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-2048x1356.jpg 2048w, https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2021\/06\/e3cbbda9-istock-540374954-510x338.jpg 510w\"\n\t\t\t\t\t\tsizes=\"(min-width: 1000px) 358px, (min-width: 780px) 313px, 88px\"\n\t\t\t\t\t\talt=\"\" title=\"\"\n\t\t\t\t\/>\n            \t\t\t<div class=\"boxout-content\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\tclass=\"boxout-heading medium\"\n\t\t\t\t\t\tdata-ga-category=\"Take Action Boxout\"\n\t\t\t\t\t\tdata-ga-action=\"Title\"\n\t\t\t\t\t\tdata-ga-label=\"n\/a\"\n\t\t\t\t\t\thref=\"https:\/\/www.greenpeace.org\/aotearoa\/petition\/petition-cut-climate-emissions-from-big-dairy\/\"\n\t\t\t\t\t\t\n\t\t\t\t\t>\n\t\t\t\t\t\tPETITION: Cut climate emissions from Big Dairy\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"boxout-excerpt\">Join our call on the Government to go further than the Climate Commission&#8217;s inadequate recommendations and cut climate pollution from NZ&#8217;s biggest polluter: industrial dairying.<\/p>\n\t\t\t\t                                    <a\n                        class=\"btn btn-primary\"\n                        data-ga-category=\"Take Action Boxout\"\n                        data-ga-action=\"Call to Action\"\n                        data-ga-label=\"n\/a\"\n                        href=\"https:\/\/www.greenpeace.org\/aotearoa\/petition\/petition-cut-climate-emissions-from-big-dairy\/\"\n                        \n                    >\n                        Take Action\n                    <\/a>\n                \t\t\t<\/div>\n\t\t\t\t\t<\/section>\n\t","protected":false},"excerpt":{"rendered":"<p>The day before nationwide Climate Strikes, Greenpeace Aotearoa has erected three billboards across Wellington today in a bid to highlight the Government\u2019s lack of action on climate change.<\/p>\n","protected":false},"author":73,"featured_media":53315,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_planet4_optimize_post_is_variant":false,"_planet4_optimize_experiment_name":"","_planet4_optimize_variant_name":"","ep_exclude_from_search":false,"p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"not set","p4_local_project":"not set","p4_basket_name":"not set","p4_department":"","footnotes":""},"categories":[10],"tags":[16,19],"p4-page-type":[7],"class_list":["post-53317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-greenpeace","tag-climate","tag-food-and-farming","p4-page-type-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cheeky Wellington billboards highlight government\u2019s climate greenwash<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.greenpeace.org\/aotearoa\/press-release\/billboards-highlight-govt-greenwash\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cheeky Wellington billboards highlight government\u2019s climate greenwash\" \/>\n<meta property=\"og:description\" content=\"The day before nationwide Climate Strikes, Greenpeace Aotearoa has erected three billboards across Wellington today in a bid to highlight the Government\u2019s lack of action on climate change.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.greenpeace.org\/aotearoa\/press-release\/billboards-highlight-govt-greenwash\/\" \/>\n<meta property=\"og:site_name\" content=\"Greenpeace Aotearoa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/greenpeace.nz\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-21T23:32:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-11T00:33:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.greenpeace.org\/static\/planet4-aotearoa-stateless\/2022\/09\/d5cfc2d1-dl220922gpc-003-cropped.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" 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Rose","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.greenpeace.org\/aotearoa\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e85f244ba9918b29080357967573353fe56f5cb98e425e7cdd334478de484971?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e85f244ba9918b29080357967573353fe56f5cb98e425e7cdd334478de484971?s=96&d=blank&r=g","caption":"Christine Rose"},"description":"Christine Rose was Greenpeace Aotearoa\u2019s lead climate and agriculture campaigner from 2021 up until Dec 2024. Christine grew up on dairy, pig and sheep farms in the Waikato and now lives in rural west Auckland. She has degrees in philosophy and political science (First Class Honours). She was an elected Councillor at rural Rodney District and Auckland Regional Council for fifteen years and served as both Deputy Mayor and Deputy Chair. She has led many successful campaigns locally, regionally and nationally, including community arts and other development, public transport and walking and cycling initiatives and efforts to save M\u0101ui and Hector\u2019s dolphins.","url":"https:\/\/www.greenpeace.org\/aotearoa\/author\/crose\/"}]}},"_links":{"self":[{"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/posts\/53317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/users\/73"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/comments?post=53317"}],"version-history":[{"count":8,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/posts\/53317\/revisions"}],"predecessor-version":[{"id":53406,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/posts\/53317\/revisions\/53406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/media\/53315"}],"wp:attachment":[{"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/media?parent=53317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/categories?post=53317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/tags?post=53317"},{"taxonomy":"p4-page-type","embeddable":true,"href":"https:\/\/www.greenpeace.org\/aotearoa\/wp-json\/wp\/v2\/p4-page-type?post=53317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}