{"id":69821,"date":"2025-04-29T08:24:36","date_gmt":"2025-04-28T20:24:36","guid":{"rendered":"https:\/\/www.greenpeace.org\/aotearoa\/?p=69821"},"modified":"2025-04-29T08:24:42","modified_gmt":"2025-04-28T20:24:42","slug":"the-true-cost-of-ai-romance-a-4-5-fold-increase-in-emissions-in-one-year","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/aotearoa\/story\/the-true-cost-of-ai-romance-a-4-5-fold-increase-in-emissions-in-one-year\/","title":{"rendered":"The true cost of AI romance: A 4.5-fold increase in emissions in one year"},"content":{"rendered":"\n<p>Recall the scene from the film&nbsp;<a href=\"https:\/\/en.wikipedia.org\/wiki\/Her_(2013_film)\"><em>Her (2013)<\/em><\/a>&nbsp;when Theodore meets his AI lover, Samantha, in the cloud and they embark on a romance through endless conversations. While this fantastical story unfolds, there is an element that perhaps few have considered \u2014 what is the environmental cost of our growing AI-dependence?<\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-international-stateless\/2025\/04\/70915a8a-mv5bmzmzoty5mje0nl5bml5banbnxkftztgwmjaxnjm3mde@._v1_-1024x576.jpg\" alt=\"Poster from the 2013 American science fiction romantic comedy-drama film Her.\n\" class=\"wp-image-74225\" title=\"Poster from american science-fiction romantic comedy-drama film &quot;HER&quot; released in 2013.\"\/><figcaption class=\"wp-element-caption\"><em>Poster from the 2013 American science fiction romantic comedy-drama film Her.<\/em><\/figcaption><\/figure>\n\n<p><br><em>Her<\/em>&nbsp;remains a work of fiction \u2013 for now. But as our reliance on AI grows, so does the technology\u2019s carbon footprint. AI is fueling a very real&nbsp;<a href=\"https:\/\/www.ft.com\/content\/63c3ceb2-5e30-44f4-bd39-cb40edafa4f8\">increase in fossil fuel burning<\/a>, including coal and gas. Without action from&nbsp;<a href=\"https:\/\/www.npr.org\/2024\/07\/12\/g-s1-9545\/ai-brings-soaring-emissions-for-google-and-microsoft-a-major-contributor-to-climate-change\">tech corporations<\/a>&nbsp;like Nvidia, Microsoft and Google, our climate and our lungs will pay the price.&nbsp;<br><br>The energy-intensive nature of data centers has sparked widespread discussion. However, when we look at the other side of the story,&nbsp;<strong>the GHG emissions from AI chip manufacturing have skyrocketed more than&nbsp;<\/strong><a href=\"https:\/\/www.greenpeace.org\/static\/planet4-eastasia-stateless\/2025\/04\/5011514f-greenpeace_chipping_point.pdf\"><strong>4.5 times<\/strong><\/a><strong>&nbsp;in just one year, from 2023-2024<\/strong>. Even more alarming is that East Asia specifically, is heavily bearing the brunt of this climate crisis, as it sits at the heart of the AI chip supply chain. As the digital revolution accelerates, so too does its hidden environmental cost\u2014along with the return of ineffective solutions\u2014an issue that demands urgent attention.<\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The Dark Side of AI\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ySfh4dbR5-M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p><strong>In East Asia, AI manufacturing is further fueling the climate crisis \u2013 for no good reason<br><\/strong><br>At present, all major AI chips on the market are manufactured in Taiwan, South Korea and Japan. The climate impact of the AI supply chain is felt more deeply in&nbsp;<a href=\"https:\/\/www.greenpeace.org\/eastasia\/press\/68006\/artificial-intelligence-supply-chain-threatens-climate-progress-in-east-asia\/\">East Asia&nbsp;<\/a>than any other region on the planet.<br>Unfortunately, the impact is significant. Emissions from AI chip manufacturing skyrocketed more than&nbsp;<a href=\"https:\/\/www.greenpeace.org\/static\/planet4-eastasia-stateless\/2025\/04\/5011514f-greenpeace_chipping_point.pdf\">4.5 times<\/a>&nbsp;in just one year,&nbsp;<a href=\"https:\/\/www.greenpeace.org\/eastasia\/press\/68006\/artificial-intelligence-supply-chain-threatens-climate-progress-in-east-asia\/\">new research<\/a>&nbsp;from Greenpeace East Asia shows.&nbsp;<br><br>The region\u2019s heavy reliance on&nbsp;<strong>fossil fuels<\/strong>&nbsp;is creating real problems, meaning that&nbsp;<strong>AI chips are being made with dirty energy<\/strong>. For example,&nbsp;<a href=\"https:\/\/epsis.kpx.or.kr\/epsisnew\/selectEkgeGepGesGrid.do\">58%<\/a>&nbsp;of South Korea\u2019s electricity comes from coal, oil, and natural gas, and&nbsp;<a href=\"https:\/\/www.esist.org.tw\/database\/search\/electric-generation\">83%<\/a>&nbsp;in Taiwan.<\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-international-stateless\/2025\/04\/f5463d09-gp0su1upo-1024x683.jpg\" alt=\"No More LNG Power Plants - Survey Results Delivery in Korea. \u00a9 Yeo-sun Park \/ Greenpeace\" class=\"wp-image-74223\" title=\"No More LNG Power Plants - Survey Results Delivery in Korea. \u00a9 Yeo-sun Park \/ Greenpeace\"\/><figcaption class=\"wp-element-caption\">Greenpeace activists hold a banner with the results from the survey conducted at the Yongin citizens, the host community for the proposed LNG power plant, and they prefer renewable energy in Korea. \u00a9 Yeo-sun Park \/ Greenpeace<\/figcaption><\/figure>\n\n<p>The AI chip industry\u2019s thirst for electricity is leading to an increase in fossil fuel capacity \u2013 demand that could and should be met by renewable energy. Industry lobbyists and politicians have proposed short-sighted solutions, such as&nbsp;<a href=\"https:\/\/www.businesskorea.co.kr\/news\/articleView.html?idxno=222719\">building new gas plants<\/a>, which will lead to more greenhouse emissions, air pollution and the destruction of the planet.<br><br>For example, last year, South Korea\u2019s government&nbsp;<a href=\"https:\/\/www.businesskorea.co.kr\/news\/articleView.html?idxno=222719\">approved the construction<\/a>&nbsp;of a 1 gas power plant for SK hynix. South Korea\u2019s government also plans&nbsp;<a href=\"https:\/\/www.newstree.kr\/newsView\/ntr202408020010\">to build<\/a>&nbsp;3 GW of gas capacity for Samsung in the National Semiconductor Cluster. In Taiwan, the Taiwan Power Company (Taipower)&nbsp;<a href=\"https:\/\/udn.com\/news\/story\/7238\/8612101\">has used<\/a>&nbsp;increased power demand from chipmaking to justify the expansion of gas projects.&nbsp;<\/p>\n\n<p>Is it possible for AI hardware to be made with clean energy?<br><br>The answer is yes, if tech companies can invest in new, additional renewable energy capacity. Leading electronics manufacturers in East Asia, including&nbsp;<strong>TSMC, SK hynix and Samsung<\/strong>, have plenty of&nbsp;<a href=\"https:\/\/qz.com\/1897345\/apple-is-overhauling-the-renewable-energy-market-in-taiwan\">opportunities<\/a>&nbsp;to expand their reliance on renewable energy. They can invest directly in renewable energy sources such as wind and solar, sign Power Purchase Agreements (PPAs) with clean energy developers, and can construct their own renewable energy capacity.<\/p>\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-international-stateless\/2025\/04\/12db4c66-gp0su00u6-1024x683.jpg\" alt=\"Action at the TSMC Shareholder Meeting in Taiwan. \u00a9 Greenpeace \/ Kuo-Yao Chang\" class=\"wp-image-74222\" title=\"Action at the TSMC Shareholder Meeting in Taiwan. \u00a9 Greenpeace \/ Kuo-Yao Chang\"\/><figcaption class=\"wp-element-caption\">After repeated lobbying with TSMC representatives and no concrete action being taken, the Taipei office of East Asia initiated direct communication and submitted a self-consumption green power proposal to the vice president at the TSMC shareholder meeting. \u00a9 Greenpeace \/ Kuo-Yao Chang<\/figcaption><\/figure>\n\n<p>At the same time, tech giants like\u00a0<strong>NVIDIA, AMD, Microsoft, Google, and Meta\u00a0<\/strong>must commit to 100% renewable energy across their supply chains and support their suppliers to achieve this goal.<br><br>AI is evolving at a rapid pace, and we need to take action before fossil fuel developers lead us down again into another dangerous path. Each of us has the right to demand a sustainable future.<\/p>\n\n<p><em>Avex Li<\/em> is a <em>Digital Communications Strategist, Greenpeace East Asia<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recall the scene from the film&nbsp;Her (2013)&nbsp;when Theodore meets his AI lover, Samantha, in the cloud and they embark on a romance through endless conversations. While this fantastical story unfolds,&hellip;<\/p>\n","protected":false},"author":6,"featured_media":69822,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_planet4_optimize_post_is_variant":false,"_planet4_optimize_experiment_name":"","_planet4_optimize_variant_name":"","ep_exclude_from_search":false,"p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"","p4_local_project":"","p4_basket_name":"","p4_department":"","footnotes":""},"categories":[10],"tags":[16],"p4-page-type":[6],"class_list":["post-69821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-greenpeace","tag-climate","p4-page-type-story"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The true cost of AI romance: A 4.5-fold increase in emissions in one year<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.greenpeace.org\/aotearoa\/story\/the-true-cost-of-ai-romance-a-4-5-fold-increase-in-emissions-in-one-year\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The true cost of AI romance: A 4.5-fold increase in emissions in one year\" \/>\n<meta property=\"og:description\" content=\"Recall the scene from the film&nbsp;Her (2013)&nbsp;when Theodore meets his AI lover, Samantha, in the cloud and they embark on a romance through endless conversations. While this fantastical story unfolds,&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.greenpeace.org\/aotearoa\/story\/the-true-cost-of-ai-romance-a-4-5-fold-increase-in-emissions-in-one-year\/\" \/>\n<meta property=\"og:site_name\" content=\"Greenpeace Aotearoa\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/greenpeace.nz\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-28T20:24:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-28T20:24:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/storage.googleapis.com\/planet4-aotearoa-stateless\/2025\/04\/564749ee-the-dark-side-of-ai.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"788\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nick Young\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" 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