Feature story - November 22, 2012
Toxic-free fashion is the new trend, and we want YOU to lead the way!
You see, there’s a toxic tale behind a lot of what we wear today, and while we love our clothes, they shouldn’t literally cost the earth.
To raise awareness about the need for fashion without pollution, we’ll be having a flashmob in Johannesburg on 8th December 2012.
It is going to be fun, creative, and entertaining. Everyone is welcome – bring your son, cousin, brother-in-law and grandmother! All you need to do is be in Joburg, learn a dance before the day (we’ll send you the details) and you are good to go.
There are still many fashion brands that have hazardous chemicals in their clothing supply chains and we need your help to get them to commit to giving the world toxic-free fashion.
Want to know more about the campaign? Look here:
And in case you were wondering, this is how fun a flashmob can be!
Fill in your details below and we’ll contact you with the time, place and moves to get you dancing.