18 results found
 

Rebranding Adidas to Detox our Water

Blog entry by Eoin Dubsky | 19 August, 2011 7 comments

Within hours of Nike's announcement on 18 August to champion a toxic-free future, Greenpeace activists in cities around the world headed to their nearest Adidas Store with huge "Detox" stickers to rebrand the shop windows and doors.

Adidas needs to earn its stripes by championing a toxic-free future

Blog entry by Eoin Dubsky | 23 August, 2011 2 comments

Our latest research reveals that there is a good chance that the clothes you are wearing may contain nonylphenol ethoxylates (NPEs), chemicals which can break down in water to form nonylphenol (NP) -- a toxic, persistent and...

Detox campaign hat trick: Adidas joins Nike and Puma

Blog entry by Eoin Dubsky | 31 August, 2011 17 comments

Adidas is going toxic-free, the company has just announced! This is great news for our environment, our rivers and the millions of people in China and elsewhere who depend on rivers for drinking water and agriculture. Without the...

Important step down the catwalk to toxic-free fashion

Blog entry by Tommy Crawford | 21 November, 2011 2 comments

International fast-fashion retailer C&A today joined with China’s biggest sportswear company, Li-Ning, and Adidas, Nike, Puma and H&M to launch a Joint Roadmap to begin tackling the fashion industry’s toxic pollution problem. ...

Keeping the game beautiful

Blog entry by Manfred Santen | 21 May, 2014 4 comments

UPDATE June 2014 -  Great news! adidas has agreed to stop the greenwash and come clean.  Read more... As expectation builds towards the 2014 World Cup, the Detox campaign this week blew the whistle on a toxic scandal that goes...

Join the #DetoxWave

Blog entry by Hanno Groth | 26 May, 2014 1 comment

UPDATE June 2014 -  Great news! adidas has agreed to stop the greenwash and come clean.  Read more... Do you remember the last football match you went to? The incredible atmosphere fuelled by thousands of passionate fans, all...

11 Ways to Detox Football

Blog entry by Robin Perkins | 2 June, 2014

UPDATE June 2014 -  Great news! Thanks to #PeoplePower, adidas has agreed to stop the greenwash and come clean.  Read more... Since the launch of the latest Detox investigation into toxic-football, the past few weeks have been...

Adidas is back onside!

Blog entry by Dr. Kirsten Brodde | 11 June, 2014 6 comments

As we reach fever pitch on the eve of the World Cup, football fans everywhere have an early reason to celebrate – adidas has today taken a big step towards kicking hazardous chemicals out of the beautiful game. Almost a year since we...

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