Detox My Fashion

Detox My Fashion

Since 2011 the Detox campaign has challenged some of the world's most popular clothing brands to eliminate all releases of hazardous chemicals.

Thanks to the action of over half a million designers, bloggers, fashion fans and activists twenty global fashion leaders, from adidas to Zara, have made a commitment to Detox their clothes. Many of these brands are now taking action - taking steps to create toxic-free fashion on behalf of their customers, the local communities and future generations.

Take Action: Join the Detox movement.

The latest updates


The Detox campaign is in full-flow - but we still need your help!

Blog entry by Josh S | 11 August, 2011 4 comments

We’re confident Adidas or Nike will commit to leading a Detox revolution in the clothing industry, but it takes time. In the meantime, why not start your own fashion revolution in your wardrobe? Check out our guide to help you make...

Design for Detox: Challenge Nike and Adidas by getting creative!

Blog entry by Josh S | 2 August, 2011 4 comments

We’re giving you the chance to redesign the Nike and Adidas logos to better reflect their truly toxic practices, help them see the error of their ways and challenge them to become champions of a toxic-free future . A logo is one...

How to lose a foot on fieldwork

Blog entry by Zhong Yu | 1 August, 2011 7 comments

Zhong Yu has worked for Greenpeace in China for over seven years. She writes about the undercover research behind  our latest report  exposing the terrible impact that  China’s growing textile industry is having on the country’s rivers...

Get Involved: Form a Twitter Team for Detox!

Blog entry by Josh S | 28 July, 2011 3 comments

As you may have heard, we’ve laid down a Detox Challenge to the world’s leading sports brands, including Nike and Adidas. We want to know who will be the first to champion a toxic-free future by removing toxic chemicals from their...

Nike vs. adidas detox striptease

Video | 28 July, 2011 at 10:45

Flashmobs in 29 cities, all at once! More than 600 people danced and stripped outside Adidas and Nike stores in 29 cities in 10 countries for Greenpeace's Detox Campaign to challenge the sportswear leaders to eliminate hazardous chemical releases...

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