Feature story - 15 December, 2006
'Tis the season for stockings stuffed with ipods, and Macs nestled under the tree. But this holiday Steve Jobs has the chance to play Santa by making Apple green.
The iconic Apple store on 5th Avenue in New York is bathed in green light to highlight that Apple should go green.
Unfortunately Apple products still contain toxic
chemicals and itdoesn't have a global recycling policy. While
other competitors likeDell and HP have cleaned up their act Apple
has been playing theenvironmental scrooge.
Well, there's no place like New York to light up the night with
aholiday wish. More than 60 activists took to the streets of New
York toturn Apple's iconic 5th Avenue store green, while thousands
of busyholiday shoppers looked on. Our holiday wish list is simple.
All wewant from Steve Jobs is a green
Apple.
While we changed Apple green for the night it's your turn to
help turnApple green for good. We've asked for a greener Apple in
London,
Amsterdam and New York but now its up to you.
Shine a green spotlight on Apple
We know a force thatApple listens to, and which can make Apple
adopt clean productionpolicies and improve its recycling
programmes. It's Apple's customers.Apple listens to the people who
buy their product: it's one of thethings we all love about them.
If you're a Mac or iPod user, jointhe growing ranks of Apple users
telling Steve Jobs to go green.
Here's a few of the ways they are asking:
Take Action
Tell Steve your holiday wish is a green Apple.
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