16 results found
 

LEGO ends 50 year link with Shell, after one million people respond to Save the...

Press release | October 10, 2014 at 9:00

Following a Greenpeace campaign, LEGO published a statement [1] this morning committing to ‘not renew the co-promotion contract with Shell’. This decision comes a month after Shell submitted plans to the US administration showing it’s once again...

Lego Model

Image gallery | July 16, 2014

A letter to the employees at LEGO

Blog entry by Ian Duff | July 2, 2014

Dear LEGO employee, As an employee of LEGO, you have helped to create a company admired around the world. Millions of people associate LEGO with happy childhood memories, creativity, innovation and imagination. At the same time,...

New video sees children at heart of LEGO campaign

Blog entry by Ian Duff | August 6, 2014

No one loves LEGO as much as a seven year old who's just built their first masterpiece. But everyone who has played with the toy carries the joy of their inner child on through life. That's why LEGO is such a desirable brand for Shell...

How LEGO got awesome to #SaveTheArctic

Blog entry by Ian Duff | October 9, 2014

Today we got the awesome news : After a three-month campaign supported by more than a million people worldwide, LEGO has announced it will not renew its contract with Arctic destroyer Shell. This is fantastic news for LEGO fans...

It's time for LEGO to block Shell

Blog entry by Ian Duff | July 1, 2014

Imagine you're eight years old and picture the Arctic. There are no oil rigs, no industrial shipping and no politicians fighting over it. It's just an endless sparkling expanse of sea and ice, populated by brave scientific explorers...

Lego and Shell - FAQs

Blog entry by Sondhya Gupta | July 2, 2014

What has Lego got to do with the Arctic? Lego has a longstanding relationship with Shell, with plans to renew its deal later this year. Shell wants to drill for oil in the Arctic. The only reason they’re able to do this is...

48 hours of action against LEGO - this is just the start

Blog entry by sara_a | July 21, 2014

Greenpeace activists re-branded LEGO’s Czech factory. Early on Wednesday morning, on an industrial estate in the Czech Republic, our campaign to convince much-loved toy company LEGO to break their partnership with Arctic...

Why my children took part in a playful protest against LEGO's partnership with Shell

Blog entry by Jessica Edberg | July 30, 2014

Jessica Edberg is a mother of two. Her daughter, Lily, aged 7, took part in a playful protest yesterday against LEGO's partnership with Shell. 50 kids in total protested by building three giant LEGO Arctic animals outside of Shell's HQ...

1 - 10 of 16 results.

results per page
10 | 20 | 50