From Making Waves

What a lovely, high-end bit of Shrek-like animation those hilarious PR flacks at German energy company RWE have put together to run on German television and as a cinema ad in front of Harry Potter, showing people what a kind, environmentally gentle green giant of an energy company they are, saving the planet while providing clean, renewable energy for all:


And here's what it looks like when it gets the greenwash stripped out of it:


The text in German reads:

15% of Germany's energy in 2008 came from renewable energy.

Only 2% of that renewable energy was produced by RWE.

There follows a joke on the abbreviation RWE, suggesting that it stands for "Toward less Renewables."

If you speak German, drop in over at and join in on some remix fun by creating your own spoof.