Senior Video Producer

工作 - 2014-03-12
To plan, produce, and distribute Greenpeace East Asia (GPEA) video products for domestic and overseas media markets, TV channels, and websites in order to support Greenpeace campaign and organizational goals.

POSITION TITLE (ENGLISH):    Senior Video Producer
REPORTS TO:  Communications Resource Unit Manager
LOCATION:    Beijing

To plan, produce, and distribute Greenpeace East Asia (GPEA) video products for domestic and overseas media markets, TV channels, and websites in order to support Greenpeace campaign and organizational goals.


1.  News Gathering: Plan, shoot, script, edit, produce, and distribute news reports, B-rolls, and features for media markets, to ensure that GPEA news is provided to them on a timely basis.
2.  Non-News Production: Plan, shoot, script, edit, produce, and distribute promos, documentaries, music videos, vlogs, campaign films, clipreels, and other non-news productions as required.
3.  Strategic and Creative Advice: Give strategic and creative advice to GPEA staff on use of video to communicate campaign stories.
4.  Development of Guidelines and Standards: Following Greenpeace video protocols and parameters, develop and monitor the application of guidelines and standards to ensure high quality and consistency of GPEA video output. Train relevant GPEA colleagues in understanding and implementation of these guidelines and standards.
5.  Network: Develop and maintain close working relationships with external stakeholders including news desks, editors, independent filmmakers, documentary producers and others, in order to maintain a dialogue with the media and promote Greenpeace stories.
6.  Commissioning: Develop and maintain close working relationships with freelance camera crews, producers, and post-production teams, and commission them as required. Ensure best value for money by negotiating rates and monitor work to ensure timely delivery of quality products. Ensure GPEA retains copyright of all externally commissioned products.
7.  Copyright and licensing: Stay up to date with relevant copyright procedures and ensure GPEA footage conforms to copyright legislation. Protect GPEA copyright and ensure external users do not abuse any Greenpeace video material. Ensure GPEA has copyright clearance to use any external elements (such as music) in video products. Train communications colleagues and other concerned GPEA staff on copyright procedures and laws for GPEA video and image products, and monitor their proper implementation of these.
8.  Equipment and Tools: Manage and maintain GPEA video equipment. Keep abreast of developments in video production, particularly in regard to camera, editing and transmission technologies and emerging delivery platforms. In conjunction with other members of the Communications Department, investigate, develop and implement new delivery channels and platforms for Greenpeace video content.
9.  Budgets: In conjunction with other GPEA staff and the manager, devise, implement and authorize video and animation production budgets. Advise the management to budget for hardware and software to ensure that GPEA’s video and animation work operates in parallel with on-going technical developments within the media industry .
10.  Liaise with other Greenpeace offices: Work closely with colleagues in other GPEA offices to ensure the smooth completion of their video work. Liaise with Greenpeace International and other NROs on all video production matters. Provide strategic advice, creative input and technical consultation on the video-related components of major international Greenpeace projects involving GPEA.
11.  Perform other duties as designated by the line manager.


1.  At least 5 years experience working with video-related professions, preferably in the media;
2.  Experience commissioning and managing videographers;
3.  Sound technical and productions skills including camera operation, non-linear editing and script-writing;
4.  Sound editorial judgment;
5.  Demonstrated ability to achieve communications-related objectives with at least 3 years of experience in related fields;
6.  Demonstrated ability to initiate, leverage and develop partnerships with major players of Chinese news industry;
7.  Strong strategic, research and analytical abilities;
8.  Demonstrated ability to manage projects and project members to deliver objectives on time;
9.  Demonstrated budget management skills;
10.  Fluency in written and spoken English and the local language of the region where the position is based;
11.  Excellent written, verbal and interpersonal communication skills;
12.  Willingness to learn new skills, technologies and information as organizational objectives require.
13.  Commitment to, and demonstrated ability to work well as part of a team;
14.  Ability to work unsupervised, in a rapidly changing environment;
15.  Ability to operate and lead under pressure and in physically or mentally challenging situations;
16.  Ability to manage multiple simultaneous projects and to meet tight deadlines, including a flexible mindset regarding working hours;
17.  Commitment to the mission, principles and values of Greenpeace;
18.  Bachelor’s Degree or above in media production or equivalent industry experience;
19.  Computer literacy.


1.  Knowledge of the overall goals and intent of Greenpeace activities to support environmental protection principles.
2.  Advanced knowledge of the developments in the news industry inside and outside of China, including the cultural, economic, political and legal environment that the news industry operates in China.
3.  Knowledge and ability to develop new and creative approaches and advance communication goals and objectives to help win campaigns.
4.  Knowledge of broadcasting and television news agencies.
5.  International mindset and/or exposure to international work environment desirable.
6.  Knowledge of communication techniques, strategies and practices. Specialist communications knowledge to help place the campaign on the local, national and international stage.
7.  Knowledge of communication strategies and tactics to manage (potential) crisis. Understanding of different tactics to protect the credibility of Greenpeace, and ability to develop strategies in response.
8.  Organizational, administrative and budget management: to plan, organize and coordinate program activities; to address constant and varied demands on the position; to prepare, monitor and control expenditures and budget.


The position works under the  direction of the  Communications Resource Unit Manager,and assumes responsibility for leading video production work. The position demonstrates a certain level of  independence and initiative in  delivering video related materials in coordination with Communications colleagues. The position assists key Communications, Campaign and Fundraising staff  in  planning, development and implementation of communications strategies, plans, and procedures. Judgment is exercised in leading and managing a defined project and/or area of  communications.  Decisions made by the position significantly impact the  success of the defined project and/or area of communications. Judgment and initiative are required in leading  communications activities, in consultation with the Manager  and key Communications staff.  Discretion is exercised in handling confidential and sensitive information.


The position  may exercise supervisory responsibility to 1 position if required by the manager.
The position provides direction and guidance to external consultants and temporary staff, as required.
The position prepares, monitors and controls communications-related program expenses and budget.
The position has the authority to approve invoices and expenditures to a limit.  Please consult with Finance Manager for the amount of approval.


The position works in a standard office environment, and is required to travel to other Greenpeace offices, campaign locations or locations where environmental problems require the presence of Greenpeace representatives.
The position may be required to work under pressure and in physically or mentally challenging situations.
Be on call after hours and on weekends as requested.

As we receive a large number of applications for our advertised positions, we are unable to respond to applicants who are not invited for interview. We apologize for this in advance.
Please send your application letter and full English and Chinese resume with current and expected salary to:
(for positions based in mainland China)
All information collected for recruitment purpose only. Only short-listed candidates will be notified and we do not accept any calls or visits in the first instance.