{"id":13008,"date":"2021-03-07T10:29:47","date_gmt":"2021-03-07T09:29:47","guid":{"rendered":"https:\/\/www.greenpeace.org\/czech\/?p=13008"},"modified":"2023-12-05T10:25:07","modified_gmt":"2023-12-05T09:25:07","slug":"vytezit-vse-i-mdz-pokrytectvi-fosilniho-prumyslu-nezna-hranic","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/czech\/clanek\/13008\/vytezit-vse-i-mdz-pokrytectvi-fosilniho-prumyslu-nezna-hranic\/","title":{"rendered":"Vyt\u011b\u017eit v\u0161e, i MD\u017d: pokrytectv\u00ed fosiln\u00edho pr\u016fmyslu nezn\u00e1 hranic"},"content":{"rendered":"\n

Poka\u017ed\u00e9, kdy\u017e se bl\u00ed\u017e\u00ed 8. b\u0159ezen a s n\u00edm Mezin\u00e1rodn\u00ed den \u017een, \u010d\u00edm d\u00e1l \u010dast\u011bji v\u00edd\u00e1me, jak se korporace sna\u017e\u00ed chopit p\u0159\u00edle\u017eitosti pro svou zna\u010dku a prezentovat se jako bojovn\u00edci za genderovou rovnost.<\/p>\n\n

Firmy organizuj\u00ed nebo sponzoruj\u00ed akce k MD\u017d, n\u011bkter\u00e9 i p\u0159ich\u00e1zej\u00ed se speci\u00e1ln\u00edm balen\u00edm sv\u00fdch produkt\u016f nebo spou\u0161t\u011bj\u00ed propaga\u010dn\u00ed kampan\u011b c\u00edlen\u00e9 na \u017eeny.<\/p>\n\n

Fosiln\u00ed pr\u016fmysl se v tomto nikterak neli\u0161\u00ed. Korporace, kter\u00e9 maj\u00ed \u0161patnou pov\u011bst kv\u016fli tomu, \u017ee zne\u010di\u0161\u0165uj\u00ed sv\u011bt a ignoruj\u00ed n\u00e1sledky sv\u00e9 \u010dinnosti, se pokou\u0161ej\u00ed z\u00edskat kladn\u00e9 body a MD\u017d jim p\u0159in\u00e1\u0161\u00ed v\u00edtanou z\u00e1minku.<\/p>\n\n

Mnoh\u00e9 z nich informuj\u00ed o tom, jak v\u00fdhodn\u00e9 pracovn\u00ed p\u0159\u00edle\u017eitosti \u017een\u00e1m nab\u00edzej\u00ed:<\/p>\n\n

\"\"
Chevron:<\/strong> V\u0161echno nejlep\u0161\u00ed k MD\u017d! Chevron slav\u00ed a oce\u0148uje inspirativn\u00ed \u017eensk\u00e9 vzory, kter\u00e9 p\u0159isp\u00edvaj\u00ed k vyrovnan\u00e9mu zastoupen\u00ed.<\/em> Zapojte se do konverzace a pod\u011bkujte \u017een\u00e1m, kter\u00e9 inspiruj\u00ed v\u00e1s.<\/em>
OMV Group:<\/em> <\/strong>OMV m\u00e1 c\u00edl zv\u00fd\u0161it do roku 2025 zastoupen\u00ed \u017een ve vy\u0161\u0161\u00edm managementu z 18 na 25 %.<\/em> U\u017e dnes p\u0159es 7000 \u017een v OMV dennodenn\u011b ukazuje, \u017ee jsme siln\u00e1 firma s p\u0159\u00edle\u017eitostmi i pro \u017eeny.<\/em>
ExxonMobil:<\/strong><\/em> Seznamte se s n\u011bkter\u00fdmi z \u017een z cel\u00e9ho sv\u011bta, kter\u00e9 n\u00e1s inspiruj\u00ed.<\/em>
BP:<\/strong><\/em> Jakou m\u00e1te nejlep\u0161\u00ed radu ohledn\u011b kari\u00e9ry?P\u0159i p\u0159\u00edle\u017eitosti MD\u017d tuto ot\u00e1zku klademe \u017een\u00e1m z r\u016fzn\u00fdch pozic v BP<\/em><\/figcaption><\/figure>\n\n

Fosiln\u00ed korporace tak\u00e9 ukazuj\u00ed, jak cht\u011bj\u00ed vyrovnat genderov\u00e9 zastoupen\u00ed ve v\u00fdzkumu a technick\u00fdch oborech:<\/p>\n\n

\"\"
Shell<\/strong>:<\/em>
\u017deny p\u0159edstavuj\u00ed 20 % absolvent\u016f technick\u00fdch obor\u016f, ale jen 11 % pracovn\u00ed s\u00edly v tomto sektoru.\u201c<\/em><\/figcaption><\/figure>\n\n

Jin\u00e9 po\u0159\u00e1daj\u00ed sout\u011b\u017ee nebo sponzoruj\u00ed kulturn\u00ed akce a um\u011bn\u00ed, nap\u0159\u00edklad filmy:<\/p>\n\n

\"\"
Iberdrola<\/strong>:<\/em> Wonderwoman, Supergirl, tvoje babi\u010dka nebo l\u00e9ka\u0159ka\u2026 Zaj\u00edmav\u00e9 p\u0159\u00edb\u011bhy obdivuhodn\u00fdch \u017een je t\u0159eba sd\u00edlet. Zapoj se do na\u0161\u00ed sout\u011b\u017ee \u201eHrdinky\u201c\u2026 <\/em>
 Total<\/strong>:<\/em> S hrdost\u00ed oznamujeme, \u017ee se Total st\u00e1v\u00e1 partnerem filmu WOMAN, kter\u00fd re\u017e\u00edrovala Anastasia Mikova a Yann Arthus-Bertrand.<\/em>
V kinech p\u0159i p\u0159\u00edle\u017eitosti MD\u017d.<\/em><\/figcaption><\/figure>\n\n

Fosiln\u00ed spole\u010dnosti se u\u017e dlouh\u00e1 l\u00e9ta pokou\u0161ej\u00ed o \u201egreenwashing\u201c \u2013 tvrd\u00ed, jak moc jim z\u00e1le\u017e\u00ed na \u017eivotn\u00edm prost\u0159ed\u00ed, prohla\u0161uj\u00ed fosiln\u00ed zemn\u00ed plyn za palivo, kter\u00e9 ne\u0161kod\u00ed klimatu, nebo investuj\u00ed nepatrn\u00fd zlomek sv\u00fdch financ\u00ed do obnoviteln\u00fdch zdroj\u016f, aby mohly p\u0159edst\u00edrat, \u017ee se pod\u00edlej\u00ed na energetick\u00e9 transformaci. Spousta z nich si m\u011bn\u00ed logo a upravuje zna\u010dku tak, aby p\u016fsobily \u201ezelen\u011bji\u201c. Uplat\u0148uj\u00ed tyto praktiky, aby vyvolaly dojem, \u017ee jim nen\u00ed lhostejn\u00fd dopad jejich podnik\u00e1n\u00ed na spole\u010dnost. Mezin\u00e1rodn\u00ed den \u017een pro n\u011b p\u0159edstavuje p\u0159\u00edle\u017eitost, jak krom\u011b greenwashingu okr\u00e1\u0161lit svou zna\u010dku i \u0161petkou \u201egenderwashingu\u201c.<\/p>\n\n

Ale ka\u017edodenn\u00ed \u010dinnost t\u011bchto korporac\u00ed \u2013 t\u011b\u017eba, prodej a spalov\u00e1n\u00ed fosiln\u00edch paliv \u2013 \u017een\u00e1m ubli\u017euje, proto\u017ee ni\u010d\u00ed \u017eivotn\u00ed prost\u0159ed\u00ed a vede ke klimatick\u00e9mu kolapsu. <\/p>\n\n

T\u011b\u017eba, p\u0159eprava a zpracov\u00e1n\u00ed fosiln\u00edch paliv m\u00e1 na n\u00e1\u0161 sv\u011bt katastrofick\u00e9 dopady. Krom\u011b toho \u010dasto doch\u00e1z\u00ed k ropn\u00fdm hav\u00e1ri\u00edm a dal\u0161\u00edm nehod\u00e1m, \u010d\u00edm\u017e p\u0159ib\u00fdvaj\u00ed i dal\u0161\u00ed \u0161kody.<\/p>\n\n

\u017deny maj\u00ed obvykle socioekonomicky hor\u0161\u00ed situaci, a proto na n\u011b i ekologick\u00e9 \u0161kody dopadaj\u00ed z\u00e1va\u017en\u011bji. <\/p>\n\n

\"\"
\u017deny vystaven\u00e9 hav\u00e1rii BP maj\u00ed podle v\u00fdzkumu vy\u0161\u0161\u00ed m\u00edru posttraumatick\u00e9ho stresu<\/em>
<\/a>\u00a0<\/em>
Ropn\u00e9 \u00faniky v zamo\u0159en\u00e9 delt\u011b Nigeru ohro\u017euj\u00ed \u017eivoty m\u00edstn\u00edch \u017een\u00a0<\/a><\/em><\/figcaption><\/figure>\n\n

Jak ale v\u00edme, dopady fosiln\u00edch paliv jsou \u010detn\u00e9 a dalekos\u00e1hl\u00e9, neomezuj\u00ed se jen na \u00fanik ropy a podobn\u00e9 hav\u00e1rie.<\/p>\n\n

Klimatick\u00e1 krize se projevuje celou \u0159adou n\u00e1sledk\u016f, od sucha a horka, p\u0159es bou\u0159e a\u017e po z\u00e1plavy \u2013 a tyto ud\u00e1losti \u010dasto ubli\u017euj\u00ed nejv\u00edce pr\u00e1v\u011b \u017een\u00e1m.<\/p>\n\n

Ned\u00e1vn\u00fd pr\u016fzkum dokonce odhalil znepokojivou skute\u010dnost, \u017ee klimatick\u00e1 krize mimo jin\u00e9 zhor\u0161uje i riziko genderov\u011b podm\u00edn\u011bn\u00e9ho n\u00e1sil\u00ed.<\/p>\n\n

\"\"
Klimatick\u00e1 krize zvy\u0161uje n\u00e1sil\u00ed na \u017een\u00e1ch<\/a><\/em>
 <\/em>
Zm\u011bna klimatu dopad\u00e1 na \u017eeny v\u00edce ne\u017e na mu\u017ee<\/a><\/em><\/figcaption><\/figure>\n\n

Na\u0161e v\u00fdzva fosiln\u00edmu pr\u016fmyslu a dal\u0161\u00edm korporac\u00edm ni\u010d\u00edc\u00edm klima proto zn\u00ed: Na v\u00e1\u0161 genderwashing v\u00e1m nesko\u010d\u00edme, nezaj\u00edmaj\u00ed n\u00e1s p\u0159\u00edsp\u011bvky na s\u00edt\u00edch, v nich\u017e se sna\u017e\u00edte vyt\u011b\u017eit a vykr\u00e1st Mezin\u00e1rodn\u00ed den \u017een. Klimatick\u00e1 krize a zni\u010den\u00e9 \u017eivotn\u00edho prost\u0159ed\u00ed \u017een\u00e1m ubli\u017euj\u00ed. Pokud v\u00e1m na \u017eensk\u00fdch pr\u00e1vech opravdu z\u00e1le\u017e\u00ed, p\u0159esta\u0148te na\u0161i situaci zhor\u0161ovat.<\/p>\n\n

Silvia Pastorelli<\/em><\/a> p\u016fsob\u00ed v kampan\u00edch v oblasti klimatu a energetiky v evropsk\u00e9m t\u00fdmu Greenpeace v Bruselu.<\/em><\/p>\n\n

Pozn\u00e1mka: Kdy\u017e v tomto textu p\u00ed\u0161eme o \u017een\u00e1ch, m\u00e1me na mysli v\u0161echny osoby, kter\u00e9 se identifikuj\u00ed jako \u017eeny \u2013 a\u0165 cisgender, transgender nebo nebin\u00e1rn\u00ed.<\/em><\/p>\n

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Poka\u017ed\u00e9, kdy\u017e se bl\u00ed\u017e\u00ed 8. b\u0159ezen a s n\u00edm Mezin\u00e1rodn\u00ed den \u017een, \u010d\u00edm d\u00e1l \u010dast\u011bji v\u00edd\u00e1me, jak se korporace sna\u017e\u00ed chopit p\u0159\u00edle\u017eitosti pro svou zna\u010dku a prezentovat se jako bojovn\u00edci…<\/p>\n","protected":false},"author":31,"featured_media":13014,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"p4_og_title":"Vyt\u011b\u017eit v\u0161e, i MD\u017d: pokrytectv\u00ed fosiln\u00edho pr\u016fmyslu nezn\u00e1 hranic","p4_og_description":"Poka\u017ed\u00e9, kdy\u017e se bl\u00ed\u017e\u00ed 8. b\u0159ezen a s n\u00edm Mezin\u00e1rodn\u00ed den \u017een, \u010d\u00edm d\u00e1l \u010dast\u011bji v\u00edd\u00e1me, jak se korporace sna\u017e\u00ed chopit p\u0159\u00edle\u017eitosti pro svou zna\u010dku a prezentovat se jako bojovn\u00edci za genderovou rovnost.","p4_og_image":"https:\/\/www.greenpeace.org\/static\/planet4-czech-republic-stateless\/2021\/03\/089b36b4-\u010dl\u00e1nek-\u017een.jpg","p4_og_image_id":"13014","p4_seo_canonical_url":"","p4_campaign_name":"not set","p4_local_project":"not set","p4_basket_name":"not set","p4_department":"","footnotes":""},"categories":[4],"tags":[24,20],"p4-page-type":[16],"class_list":["post-13008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-energeticka-revoluce","tag-aktivni-spolecnost","tag-zmena-klimatu","p4-page-type-clanek"],"_links":{"self":[{"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/posts\/13008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/comments?post=13008"}],"version-history":[{"count":5,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/posts\/13008\/revisions"}],"predecessor-version":[{"id":15428,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/posts\/13008\/revisions\/15428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/media\/13014"}],"wp:attachment":[{"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/media?parent=13008"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/categories?post=13008"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/tags?post=13008"},{"taxonomy":"p4-page-type","embeddable":true,"href":"https:\/\/www.greenpeace.org\/czech\/wp-json\/wp\/v2\/p4-page-type?post=13008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}