{"id":54197,"date":"2023-01-20T12:23:28","date_gmt":"2023-01-20T11:23:28","guid":{"rendered":"https:\/\/www.greenpeace.org\/denmark\/?page_id=54197"},"modified":"2026-04-08T10:43:20","modified_gmt":"2026-04-08T08:43:20","slug":"greenwashing","status":"publish","type":"page","link":"https:\/\/www.greenpeace.org\/denmark\/klimaforandringer\/greenwashing\/","title":{"rendered":"Greenwashing"},"content":{"rendered":"\n<div class=\"wp-block-group is-pattern-p4-deep-dive-topic-pattern-layout mb-0 is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group alignfull has-grey-100-background-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:56px;padding-bottom:56px\">\n<div class=\"wp-block-group container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-pattern-p4-page-header is-style-parallax\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h1 class=\"wp-block-heading has-grey-100-background-color has-background\">Hvad er greenwashing?<\/h1>\n<\/div>\n\n\n\n<p style=\"font-size:1.25rem\">Greenwashing eller gr\u00f8nvaskning er vildledende eller ulovlig markedsf\u00f8ring. Der er desv\u00e6rre mange greenwashing eksempler f.eks. fra slagterigiganten Danish Crown og bilproducenterne Mercedes og BMW, som bl.a. Greenpeace derfor har klaget til ombudsmanden over.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-cta\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/stop-greenwashing\/\">Stop greenwashing<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"515\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/954d19c0-gp1sxk1c_web_size.jpg\" alt=\"Emma Thopmson vil stoppe greenewashing med Greenpeace\" sizes=\"auto, (min-width: 601px) 50vw, 100vw\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/954d19c0-gp1sxk1c_web_size.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/954d19c0-gp1sxk1c_web_size-300x193.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/954d19c0-gp1sxk1c_web_size-768x494.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/954d19c0-gp1sxk1c_web_size-510x328.jpg 510w\" class=\"wp-image-54725 size-full\"\/><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n<style>.wp-block-group.alignfull.has-background.is-layout-flow{padding:0!important;}<\/style>\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-style-mobile-carousel secondary-menu is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15%\"><\/div>\n\n\n\n<div class=\"wp-block-column brdr-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-style-reset-margin flex-wrap is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-499140ed wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-center is-style-roboto-font-family nav-link\" style=\"font-size:16px\"><a href=\"#problemet\"><strong>Problemet<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-b0b89ccb\"><\/div>\n\n\n\n<p>\u2022<\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-b0b89ccb\"><\/div>\n\n\n\n<p class=\"has-text-align-center is-style-roboto-font-family nav-link\" style=\"font-size:16px\"><a href=\"#hvad-vi-goer\"><strong>Hvad vi g\u00f8r<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-b0b89ccb\"><\/div>\n\n\n\n<p>\u2022<\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-b0b89ccb\"><\/div>\n\n\n\n<p class=\"has-text-align-center is-style-roboto-font-family nav-link\" style=\"font-size:16px\"><a href=\"#hvad-kan-du-goere\"><strong>Hvad kan du g\u00f8re<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-b0b89ccb\"><\/div>\n\n\n\n<p>\u2022<\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-b0b89ccb\"><\/div>\n\n\n\n<p class=\"is-style-roboto-font-family nav-link\" style=\"font-size:16px\"><a href=\"#seneste-nyt\"><strong>Seneste nyt<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:30px;width:0px\" aria-hidden=\"true\" class=\"wp-block-spacer wp-container-content-cf2db169\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15%\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-image-fill-element my-0 py-0\" id=\"problemet\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2022\/02\/5039d192-gp1swupw-1024x683.jpg\" alt=\"Mercedes-Benz greenwasher\" sizes=\"auto, (min-width: 1600px) calc((1320px - 24px) \/ 2),(min-width: 1200px) calc((1140px - 24px) \/ 2),(min-width: 992px) calc((960px - 24px) \/ 2),(min-width: 768px) calc((720px - 24px) \/ 2),(min-width: 601px) calc((540px - 24px) \/ 2),(min-width: 577px) calc((540px - 24px) \/ 1), calc(100vw - 24px)\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2022\/02\/5039d192-gp1swupw.jpg 1200w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2022\/02\/5039d192-gp1swupw-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2022\/02\/5039d192-gp1swupw-1024x683.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2022\/02\/5039d192-gp1swupw-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2022\/02\/5039d192-gp1swupw-510x340.jpg 510w\" class=\"wp-image-50283 size-full\" style=\"object-position:50% 50%\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Hvad er problemet med greenwashing?<\/h2>\n\n\n\n<p>Nogle forurenende virksomheder bruger mange penge og kreative kommunikationstricks for <a target=\"_blank\" href=\"https:\/\/www.greenpeace.org\/nl\/natuur\/54362\/fossil-advertising\/\" rel=\"noreferrer noopener\">systematisk at <\/a><strong><a target=\"_blank\" href=\"https:\/\/www.greenpeace.org\/nl\/natuur\/54362\/fossil-advertising\/\" rel=\"noreferrer noopener\">greenwashe<\/a><\/strong><a target=\"_blank\" href=\"https:\/\/www.greenpeace.org\/nl\/natuur\/54362\/fossil-advertising\/\" rel=\"noreferrer noopener\"> sig selv <\/a>og se ud som om, de er mere <strong>b\u00e6redygtige<\/strong> og gr\u00f8nne, end de i virkeligheden er. Det kan f.eks. v\u00e6re energiselskaber, flyselskaber og bilproducenter, der har v\u00e6ret og stadig er med til at holde forbruget af fossile br\u00e6ndstoffer oppe, selvom det er skadeligt for vores klima.<\/p>\n\n\n\n<p><strong>Greenwashing<\/strong> vildleder forbrugerne og det skal stoppes. Det er nemlig b\u00e5de <a target=\"_blank\" href=\"https:\/\/www.forbrugerombudsmanden.dk\/kontakt\/spoergmaal-eller-klage\/\" rel=\"noreferrer noopener\">uetisk og i \u00f8vrigt ogs\u00e5 ulovligt <\/a>at bryde forbrugerbeskyttende lovgivning som eksempelvis markedsf\u00f8ringsloven. Vildledende markedsf\u00f8ring er ofte pakket ind i flotte budskaber, som f\u00e5r folk til at tro, at f.eks. en bestemt virksomhed bidrager positivt til at passe p\u00e5 milj\u00f8et og vores n\u00e6ste generationer. M\u00e5let er imidlertid at tale branded op hos budskabets modtagere. P\u00e5 den m\u00e5de h\u00f8ster virksomheder, der <strong>greenwasher<\/strong>, frugterne af det h\u00e5rde arbejde, som andre virksomheder g\u00f8r, og som naturligvis ikke skal misbruges af dem, der ikke bidrager.<\/p>\n\n\n\n<p>Reklamer og andet PR-arbejde fra klimabelastende industri, der blokerer for at f\u00e5 l\u00f8st klimaets og naturens krise, bliver ogs\u00e5 fremh\u00e6vet af FN\u2019s klimapanel i den seneste klimarapport (<a href=\"https:\/\/www.ipcc.ch\/report\/sixth-assessment-report-working-group-3\/\" data-type=\"URL\" data-id=\"https:\/\/www.ipcc.ch\/report\/sixth-assessment-report-working-group-3\/\" target=\"_blank\" rel=\"noreferrer noopener\">tredje delrapport &#8211; kapitel 5<\/a>).<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-image-fill-element my-0 py-0\" id=\"hvad-vi-goer\"><div class=\"wp-block-media-text__content\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Greenpeace afsl\u00f8rer greenwashing<\/h2>\n\n\n\n<p>Vi arbejder for at stoppe <strong>greenwashing<\/strong>. Det g\u00f8r vi bl.a. ved at klage til forbrugerombudsmanden, samarbejde med andre organisationer, indsamle underskrifter til borgerforslag og andre tiltag med forbrugerne og ikke mindst via dialog med politikere og erhvervslivet. Fossile reklamer skal v\u00e6re forbudt.<\/p>\n\n\n\n<p>Der er heldigvis flere og flere, der g\u00e5r foran i forhold til at stoppe greenwashing. Flere europ\u00e6iske byer indf\u00f8rer forbud mod klimaskadelige reklamer, hos Youtube og Google har man besluttet ikke at accepterer misinformation om klima, og reklamebranchen diskuterer deres rolle i forhold til kunder, der greenwasher.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"839\" height=\"602\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/05\/51f29e45-8694d72b698c9b37315a8cbab66d2d04.jpg\" alt=\"Danish Crown er skyldig i greenwash.\" sizes=\"auto, (min-width: 1600px) calc((1320px - 24px) \/ 2),(min-width: 1200px) calc((1140px - 24px) \/ 2),(min-width: 992px) calc((960px - 24px) \/ 2),(min-width: 768px) calc((720px - 24px) \/ 2),(min-width: 601px) calc((540px - 24px) \/ 2),(min-width: 577px) calc((540px - 24px) \/ 1), calc(100vw - 24px)\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/05\/51f29e45-8694d72b698c9b37315a8cbab66d2d04.jpg 839w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/05\/51f29e45-8694d72b698c9b37315a8cbab66d2d04-300x215.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/05\/51f29e45-8694d72b698c9b37315a8cbab66d2d04-768x551.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/05\/51f29e45-8694d72b698c9b37315a8cbab66d2d04-474x340.jpg 474w\" class=\"wp-image-13499 size-full\" style=\"object-position:63% 29%\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-image-fill-element my-0 py-0\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1920\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro.png\" alt=\"Greenwashing af svinek\u00f8d fra Danish Crown\" sizes=\"auto, (min-width: 1600px) calc((1320px - 24px) \/ 2),(min-width: 1200px) calc((1140px - 24px) \/ 2),(min-width: 992px) calc((960px - 24px) \/ 2),(min-width: 768px) calc((720px - 24px) \/ 2),(min-width: 601px) calc((540px - 24px) \/ 2),(min-width: 577px) calc((540px - 24px) \/ 1), calc(100vw - 24px)\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro.png 1920w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-300x300.png 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-1024x1024.png 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-150x150.png 150w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-768x768.png 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-1536x1536.png 1536w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-1366x1366.png 1366w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/06\/85a7e73a-stickering-mockup-makro-340x340.png 340w\" class=\"wp-image-49062 size-full\" style=\"object-position:63% 52%\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Eksempler p\u00e5 greenwashing og vores arbejde for at afsl\u00f8re og stoppe<\/h2>\n\n\n\n<p>I juni 2021 klager Greenpeace til forbrugerombudsmanden over udokumenterede og vildledlende p\u00e5stande <a href=\"https:\/\/www.greenpeace.org\/denmark\/vi-arbejder-med\/klima\/greenpeace-klager-til-forbrugerombudsmanden-over-danish-crowns-historisk-store-klimakontrolleret-gris-kampagne\/\">i Danish Crown<\/a>s reklamer for den selvopfundne m\u00e6rkningsordning &#8220;klimakontrolleret gris&#8221;. M\u00e6rkningen skal f\u00e5 svinek\u00f8d til at fremst\u00e5 mere klimavenligt, end det er med opstande som &#8220;Dansk gris har 25% mindre klimaaftryk pr. kg k\u00f8d siden 2005\u2033 og \u201cDansk gris er mere klimavenligt, end du tror\u201d. Virksomheden har siden trukket m\u00e6rkningen tilbage, bl.a. efter at supermarkederne ikke ville f\u00f8re m\u00e6rket.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.greenpeace.org\/denmark\/vi-arbejder-med\/klima\/greenpeace-anmelder-mercedes-benz-til-forbrugerombudsmanden-for-greenwashing\/\">I januar 2022 klager Greenpeace til forbrugerombudsmanden over Mercedes-Benz<\/a>. I en storstilet reklamekampgne praler bilproducenten med at have indf\u00f8rt vedvarende energi p\u00e5 sine fabrikker. Det er vildledende for forbrugerne, for det g\u00f8r kun deres biler omkring \u00e9n procent gr\u00f8nnere og \u00e6ndrer ikke p\u00e5 den store klimabelasting, som bilen i \u00f8vrigt har.<\/p>\n\n\n\n<p>I oktober 2021 lancerede 20 organisationer bl.a. <a href=\"https:\/\/www.greenpeace.org\/denmark\/klimaforandringer\/stor-koalition-af-ngoer-vil-have-fossile-reklamer-gjort-forbudt-i-eu\/\">Greenpeace et borgerforslag<\/a> mod fossile reklamer og sponsorater i EU. Forslaget kommer samtidig med at vi udgiver en stor analyse af 3000 reklamer fra fossile selskaber.<\/p>\n\n\n\n<p>I marts 2022 klager Greenpeace til forbrugerombudsmanden over <a href=\"https:\/\/www.greenpeace.org\/denmark\/vi-arbejder-med\/klima\/ny-greenwashing-klage-fra-greenpeace-bmw-vildleder-groft\/\">bilproducenten BMW&#8217;s <\/a>p\u00e5stand om at v\u00e6re \u201cverdens mest b\u00e6redygtige bilm\u00e6rke&#8221;. Det er<strong> greenwashing <\/strong>fordi p\u00e5standen bygger p\u00e5 p\u00e5standen p\u00e5 en unders\u00f8gelse af kun syv bilm\u00e6rker hvoraf kun tre er blandt de mest solgte i Danmark<a rel=\"noreferrer noopener\" href=\"https:\/\/www.greenpeace.org\/denmark\/vi-arbejder-med\/klima\/afsloering-i-reklamer-saelger-sas-sig-som-groen-men-bag-scenen-kaemper-sas-for-flybranchens-ret-til-at-fortsaette-med-at-forurene\/\" target=\"_blank\">.<br><br><\/a><a href=\"https:\/\/www.greenpeace.org\/denmark\/klimaforandringer\/afsloering-i-reklamer-saelger-sas-sig-som-groen-men-bag-scenen-kaemper-sas-for-flybranchens-ret-til-at-fortsaette-med-at-forurene\/\">I juni 2022 udgav vi en rapport<\/a>, der viser, at SAS <strong>greenwasher <\/strong>med en r\u00e6kke reklamer. Virksomheden er stadig i toppen af de de Europ\u00e6iske flyselskaber, der udleder flest drivhusgasser per passagerkilometer. Desuden er SAS med til at modarbejde gr\u00f8nne afgifter p\u00e5 flyvning krav at blande benzin op med gr\u00f8nnere br\u00e6ndstoffer.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile is-image-fill-element mb-0\"><div class=\"wp-block-media-text__content\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">GREENWASHING AWARD 2023<\/h2>\n\n\n\n<p>Langt over 4.000 mennesker har stemt til Greenpeaces nyoprettede pris som \u00c5rets Greenwasher 2023, hvor fem selskaber var nomineret for deres greenwashende markedsf\u00f8ring. De nominerede var Toyota, TotalEnergies, den finske br\u00e6ndstofproducent Neste Oil, Norsk Rejsebureau og forbrugerm\u00e6rket Marine Stewardship Council (MSC).&nbsp;Prisen og skammen som \u00c5rets Greenwasher gik overlegent til MSC. Hele 45 procent af stemmerne gik til organisationen, der bl\u00e5stempler fiskeprodukter fanget med destruktive fiskemetoder og kalder dem for b\u00e6redygtige. Du kan l\u00e6se mere om vores Greenwashing Award, MSC og de \u00f8del\u00e6ggende fiskemetoder <a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/natur\/og-prisen-som-aarets-greenwasher-2023-gaar-til-msc\/\">HER<\/a>.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1-1024x576.jpg\" alt=\"\" sizes=\"auto, (min-width: 1600px) calc((1320px - 24px) \/ 2),(min-width: 1200px) calc((1140px - 24px) \/ 2),(min-width: 992px) calc((960px - 24px) \/ 2),(min-width: 768px) calc((720px - 24px) \/ 2),(min-width: 601px) calc((540px - 24px) \/ 2),(min-width: 577px) calc((540px - 24px) \/ 1), calc(100vw - 24px)\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1.jpg 1920w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1-300x169.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1-1024x576.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1-768x432.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1-1536x864.jpg 1536w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/01\/03d25ca7-untitled-design-1-510x287.jpg 510w\" class=\"wp-image-59607 size-full\" style=\"object-position:65% 42%\"\/><\/figure><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" id=\"hvad-kan-du-goere\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-query actions-list p4-query-loop is-custom-layout-carousel is-layout-flex wp-block-query-is-layout-flex\">\n<h2 class=\"wp-block-heading\">Hvad kan du g\u00f8re<\/h2>\n\n\n\n<p style=\"margin-top: 24px; margin-bottom: 32px;\">Det er ikke n\u00f8dvendigvis s\u00e5 sv\u00e6rt at gennemskue <strong>greenwashing<\/strong> og undg\u00e5 at blive snydt. <strong>S\u00e5dan genkender du greenwashing:<br><\/strong><br>1. Der er mange flotte ord og p\u00e5stande om b\u00e6redygtige og gr\u00f8nne tiltag, men der mangler konkret dokumentation.<br>2. De gr\u00f8nne tiltag bliver ofte beskrevet som nogle, der g\u00f8r virksomheden gr\u00f8n overordnet set, selvom der kun er tale om minimale forbedringer.<br>3. Der er som regel mange flotte billeder, der skal lulle dig ind i en forestilling om, at virksomheden er forbundet med b\u00e6redygtighed som s\u00e5dan, uden at der er dokumentation for konkret eller omfattende handling.<br>4. <a rel=u0022noreferrer noopeneru0022 href=u0022https:\/\/stoet.greenpeace.org\/d\/~min-donationu0022 target=u0022_blanku0022>St\u00f8t Greenpeace med et fast m\u00e5nedligt bidrag<\/a>.<br><br>Du kan v\u00e6re med til at bek\u00e6mpe greenwashing p\u00e5 mange m\u00e5der. En m\u00e5de er naturligvis at <strong>undg\u00e5 at k\u00f8be produkter fra virksomheder, der benytter sig af greenwashing<\/strong>. Men du kan ogs\u00e5 deltage ved at <strong>skrive under p\u00e5 borgerforslag eller deltage i kampagner mod greenwashing<\/strong>. Det er vigtigt for vores klima og milj\u00f8 at stoppe greenwashing.<br><\/p>\n\n\n\n\n<ul class=\"wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-60910 page type-page status-publish has-post-thumbnail hentry category-landbrug tag-forbrug tag-falskmarkedsfoering tag-skovrydning\">\n<figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"800\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/04\/bbf4ba5c-1000x800_ikea_split-deforestation_logo.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image wp-stateless-item\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/04\/bbf4ba5c-1000x800_ikea_split-deforestation_logo.jpg 1000w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/04\/bbf4ba5c-1000x800_ikea_split-deforestation_logo-300x240.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/04\/bbf4ba5c-1000x800_ikea_split-deforestation_logo-768x614.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2024\/04\/bbf4ba5c-1000x800_ikea_split-deforestation_logo-425x340.jpg 425w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" data-image-size=\"post-thumbnail\" data-stateless-media-bucket=\"planet4-denmark-stateless\" data-stateless-media-name=\"2024\/04\/bbf4ba5c-1000x800_ikea_split-deforestation_logo.jpg\" \/><\/figure>\n\n\n                <div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-post-terms\">Landbrug<\/div>\n                <h3 class=\"wp-block-post-title\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/ikea\/\" target=\"_self\" >IKEA lover ansvarlighed &#8211; men s\u00e6lger \u00f8delagt skov<\/a><\/h3>\n                <div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">IKEA lukker \u00f8jnene for alvorlige advarsler om, at deres leverand\u00f8rer i Rum\u00e6nien medvirker til \u00f8del\u00e6ggelsen af nogle af Europas sidste og mest v\u00e6rdifulde gamle skove. Den nye Greenpeace-rapport \u201cFelling the Future\u201d afsl\u00f8rer, hvordan gamle naturskove f\u00e6ldes \u2013 og ender som IKEA-m\u00f8bler. <\/p><\/div><\/div>\n                \n\n\n<div class=\"wp-block-group read-more-nav is-layout-flow wp-block-group-is-layout-flow\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/ikea\/\" class=\"btn btn-primary btn-small\" aria-label=\"V\u00e6r med\">V\u00e6r med<\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-58729 page type-page status-publish has-post-thumbnail hentry category-klimaforandringer tag-falskmarkedsfoering\">\n<figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-scaled.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image wp-stateless-item\" alt=\"Greenwashing\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-scaled.jpg 2560w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-1024x683.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-1536x1024.jpg 1536w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-2048x1366.jpg 2048w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/12\/4fabfbbf-gp1sztwr-510x340.jpg 510w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" data-image-size=\"post-thumbnail\" data-stateless-media-bucket=\"planet4-denmark-stateless\" data-stateless-media-name=\"2023\/12\/4fabfbbf-gp1sztwr-scaled.jpg\" \/><\/figure>\n\n\n                <div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-post-terms\">Klimaforandringer<\/div>\n                <h3 class=\"wp-block-post-title\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/stop-greenwashing\/\" target=\"_self\" >Stop greenwashing<\/a><\/h3>\n                <div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Greenwashing eller gr\u00f8nvaskning er vildledende eller ulovlig markedsf\u00f8ring. V\u00e6r med til at sige fra over for greenwashing <\/p><\/div><\/div>\n                \n\n\n<div class=\"wp-block-group read-more-nav is-layout-flow wp-block-group-is-layout-flow\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/stop-greenwashing\/\" class=\"btn btn-primary btn-small\" aria-label=\"V\u00e6r med\">V\u00e6r med<\/a><\/div>\n\n<\/li><li class=\"wp-block-post post-49481 page type-page status-publish has-post-thumbnail hentry category-landbrug tag-falskmarkedsfoering tag-koedproduktion tag-gronmad\">\n<figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1200\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image wp-stateless-item\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition.png 1600w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition-300x225.png 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition-1024x768.png 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition-768x576.png 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition-1536x1152.png 1536w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/12\/223ad96e-hero-imag-petition-453x340.png 453w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" data-image-size=\"post-thumbnail\" data-stateless-media-bucket=\"planet4-denmark-stateless\" data-stateless-media-name=\"2021\/12\/223ad96e-hero-imag-petition.png\" \/><\/figure>\n\n\n                <div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-post-terms\">Landbrug<\/div>\n                <h3 class=\"wp-block-post-title\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/skaret-ind-til-benet-7-myter-i-reklamer-for-kod\/\" target=\"_self\" >Begr\u00e6ns reklamer for k\u00f8d<\/a><\/h3>\n                <div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">K\u00f8dreklamer, st\u00e5r i vejen for, at danskerne skruer ned for deres alt for store forbrug af k\u00f8d. V\u00e6r med til at begr\u00e6nse reklamer for k\u00f8d. L\u00e6s mere her. <\/p><\/div><\/div>\n                \n\n\n<div class=\"wp-block-group read-more-nav is-layout-flow wp-block-group-is-layout-flow\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/vaer-med\/skaret-ind-til-benet-7-myter-i-reklamer-for-kod\/\" class=\"btn btn-primary btn-small\" aria-label=\"V\u00e6r med\">V\u00e6r med<\/a><\/div>\n\n<\/li><\/ul>\n\n\n<div class=\"wp-block-buttons carousel-controls is-horizontal is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-buttons-is-layout-044bd602 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button carousel-control-prev\"><button type=\"button\" class=\"wp-block-button__link wp-element-button\">Prev<\/button><\/div>\n\n\n\n<div class=\"wp-block-button carousel-control-next\"><button type=\"button\" class=\"wp-block-button__link wp-element-button\">Next<\/button><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons load-more-actions-container is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-secondary\"><button type=\"button\" class=\"wp-block-button__link wp-element-button\">Load more<\/button><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" id=\"seneste-nyt\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-query posts-list p4-query-loop is-custom-layout-list is-layout-flow wp-block-query-is-layout-flow\">\n<div class=\"wp-block-group is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-3d213aab wp-block-group-is-layout-flex\">\n<h2 class=\"wp-block-heading\">Seneste nyt<\/h2>\n\n\n<li class=\" wp-block-navigation-item see-all-link wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"http:\/\/www.greenpeace.org\/denmark\/nyhed\/?tag=falskmarkedsfoering&#038;post-type=nyhed\"><span class=\"wp-block-navigation-item__label\">See all stories<\/span><\/a><\/li><\/div>\n\n\n\n<p style=\"margin-top:24px;margin-bottom:36px\"><\/p>\n\n\n\n\n<ul class=\"wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-81437 post type-post status-publish format-standard has-post-thumbnail hentry category-landbrug tag-koedproduktion tag-falskmarkedsfoering tag-sejre p4-page-type-nyhed\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/landbrug\/danish-crowns-greenwashing-var-ulovlig\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/03\/b0bcbd90-danish-crown-klistermaerker-2.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image wp-stateless-item\" alt=\"Danish Crowns greenwashing var ulovlig \u2013 men det tog fem \u00e5r at f\u00e5 myndighederne til at sige det\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/03\/b0bcbd90-danish-crown-klistermaerker-2.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/03\/b0bcbd90-danish-crown-klistermaerker-2-300x169.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/03\/b0bcbd90-danish-crown-klistermaerker-2-768x432.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/03\/b0bcbd90-danish-crown-klistermaerker-2-510x287.jpg 510w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" data-image-size=\"post-thumbnail\" data-stateless-media-bucket=\"planet4-denmark-stateless\" data-stateless-media-name=\"2023\/03\/b0bcbd90-danish-crown-klistermaerker-2.jpg\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flex wp-block-group-is-layout-flex\"><div class=\"wp-block-post-terms\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/kategori\/landbrug\/\">Landbrug<\/a><\/div>\n\n<div class=\"taxonomy-post_tag wp-block-post-terms\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/koedproduktion\/\" rel=\"tag\">k\u00f8dproduktion<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/falskmarkedsfoering\/\" rel=\"tag\">falskmarkedsf\u00f8ring<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/sejre\/\" rel=\"tag\">sejre<\/a><\/div><\/div>\n\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/landbrug\/danish-crowns-greenwashing-var-ulovlig\/\" target=\"_self\" >Danish Crowns greenwashing var ulovlig \u2013 men det tog fem \u00e5r at f\u00e5 myndighederne til at sige det<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Greenpeace fik Danish Crowns greenwashing af svinek\u00f8d frem i lyset og klagede over k\u00f8dgigantens vildledende markedsf\u00f8ring. Men det skulle tage flere \u00e5rs n\u00f8l, f\u00f8r afg\u00f8relsen faldt, og Greenpeace vandt klagesagen. <\/p><\/div>\n\n\n<div class=\"wp-block-group posts-list-meta is-layout-flow wp-block-group-is-layout-flow\"><span class='article-list-item-author'><a href='https:\/\/www.greenpeace.org\/denmark\/author\/cfromber\/'>Christian Fromberg<\/a><\/span>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2026-04-07T17:43:24+02:00\">7. april 2026<\/time><\/div><\/div>\n<\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-67222 post type-post status-publish format-standard has-post-thumbnail hentry category-greenpeace category-klimaforandringer tag-forbrug tag-falskmarkedsfoering p4-page-type-nyhed\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/klimaforandringer\/greenpeace-afsloerer-farlige-kemikalier-forbliver-i-toejet-sheins-loefter-vaerdiloese\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/12\/e9aba981-gp0su71ww_low-res-800px.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image wp-stateless-item\" alt=\"Greenpeace afsl\u00f8rer: farlige kemikalier forbliver i t\u00f8jet &#8211;\u00a0 Sheins l\u00f8fter v\u00e6rdil\u00f8se\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/12\/e9aba981-gp0su71ww_low-res-800px.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/12\/e9aba981-gp0su71ww_low-res-800px-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/12\/e9aba981-gp0su71ww_low-res-800px-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/12\/e9aba981-gp0su71ww_low-res-800px-510x340.jpg 510w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" data-image-size=\"post-thumbnail\" data-stateless-media-bucket=\"planet4-denmark-stateless\" data-stateless-media-name=\"2025\/12\/e9aba981-gp0su71ww_low-res-800px.jpg\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flex wp-block-group-is-layout-flex\"><div class=\"wp-block-post-terms\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/kategori\/greenpeace\/\">Greenpeace<\/a><\/div>\n\n<div class=\"taxonomy-post_tag wp-block-post-terms\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/forbrug\/\" rel=\"tag\">forbrug<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/falskmarkedsfoering\/\" rel=\"tag\">falskmarkedsf\u00f8ring<\/a><\/div><\/div>\n\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/klimaforandringer\/greenpeace-afsloerer-farlige-kemikalier-forbliver-i-toejet-sheins-loefter-vaerdiloese\/\" target=\"_self\" >Greenpeace afsl\u00f8rer: farlige kemikalier forbliver i t\u00f8jet &#8211;\u00a0 Sheins l\u00f8fter v\u00e6rdil\u00f8se<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">T\u00f8j og sko fra verdens st\u00f8rste online fast fashion platform, Shein, indeholder ulovlige niveauer af farlige kemikalier. <\/p><\/div>\n\n\n<div class=\"wp-block-group posts-list-meta is-layout-flow wp-block-group-is-layout-flow\"><span class='article-list-item-author'><a href='https:\/\/www.greenpeace.org\/denmark\/author\/gp_denmark\/'>Greenpeace Danmark<\/a><\/span>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-12-11T09:02:29+01:00\">11. december 2025<\/time><\/div><\/div>\n<\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-65143 post type-post status-publish format-standard has-post-thumbnail hentry category-klimaforandringer category-landbrug tag-falskmarkedsfoering tag-klima p4-page-type-nyhed\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/klimaforandringer\/greenpeace-klager-over-arlas-vildledende-klimatal-og-greenwashing-2\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/06\/b3c66120-greenpeace-klager-over-arlas-vildledning.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image wp-stateless-item\" alt=\"Greenpeace klager til Erhvervsstyrelsen over Arlas vildledende klimatal og greenwashing\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/06\/b3c66120-greenpeace-klager-over-arlas-vildledning.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/06\/b3c66120-greenpeace-klager-over-arlas-vildledning-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/06\/b3c66120-greenpeace-klager-over-arlas-vildledning-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2025\/06\/b3c66120-greenpeace-klager-over-arlas-vildledning-510x340.jpg 510w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" data-image-size=\"post-thumbnail\" data-stateless-media-bucket=\"planet4-denmark-stateless\" data-stateless-media-name=\"2025\/06\/b3c66120-greenpeace-klager-over-arlas-vildledning.jpg\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flex wp-block-group-is-layout-flex\"><div class=\"wp-block-post-terms\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/kategori\/klimaforandringer\/\">Klimaforandringer<\/a><\/div>\n\n<div class=\"taxonomy-post_tag wp-block-post-terms\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/falskmarkedsfoering\/\" rel=\"tag\">falskmarkedsf\u00f8ring<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/www.greenpeace.org\/denmark\/tag\/klima\/\" rel=\"tag\">klima<\/a><\/div><\/div>\n\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/nyhed\/klimaforandringer\/greenpeace-klager-over-arlas-vildledende-klimatal-og-greenwashing-2\/\" target=\"_self\" >Greenpeace klager til Erhvervsstyrelsen over Arlas vildledende klimatal og greenwashing<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Eksperter har kaldt Arlas klimatal &#8220;vildledende&#8221; og kritiseret, at selskabet &#8220;m\u00e5 simpelthen ikke regne, som de g\u00f8r&#8221;. Nu indgiver Greenpeace klage til Erhvervsstyrelsen over, at Arlas tal for klimareduktioner fremst\u00e5r langt st\u00f8rre, end de i virkeligheden er. <\/p><\/div>\n\n\n<div class=\"wp-block-group posts-list-meta is-layout-flow wp-block-group-is-layout-flow\"><span class='article-list-item-author'><a href='https:\/\/www.greenpeace.org\/denmark\/author\/pjustese\/'>Poul Bonke Justesen<\/a><\/span>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-06-04T10:52:00+02:00\">4. juni 2025<\/time><\/div><\/div>\n<\/div>\n<\/div>\n\n<\/li><\/ul>\n\n\n<div class=\"wp-block-buttons carousel-controls is-horizontal is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-buttons-is-layout-044bd602 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button carousel-control-prev\"><button type=\"button\" class=\"wp-block-button__link wp-element-button\">Prev<\/button><\/div>\n\n\n\n<div class=\"wp-block-button carousel-control-next\"><button type=\"button\" class=\"wp-block-button__link wp-element-button\">Next<\/button><\/div>\n<\/div>\n\n\n<li class=\" wp-block-navigation-item see-all-link wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"http:\/\/www.greenpeace.org\/denmark\/nyhed\/?tag=falskmarkedsfoering&#038;post-type=nyhed\"><span class=\"wp-block-navigation-item__label\">L\u00e6s mere<\/span><\/a><\/li><\/div>\n\n\n\n\n<div class=\"wp-block-group alignfull block mb-0 pb-0 has-grey-100-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">L\u00e6r mere om dette emne<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-large is-resized force-no-lightbox force-no-caption is-style-rounded-180\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/08\/d0757f13-gettyimages-1234407019-1024x681.jpg\" title=\"Klimaforandringer for\u00e5rsager brande\" alt=\"Klimakrise\" class=\"wp-image-14076\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/08\/d0757f13-gettyimages-1234407019-1024x681.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/08\/d0757f13-gettyimages-1234407019-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/08\/d0757f13-gettyimages-1234407019-768x511.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/08\/d0757f13-gettyimages-1234407019-510x340.jpg 510w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2021\/08\/d0757f13-gettyimages-1234407019.jpg 1048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">En mand flygter fra en voldsom skovbrand med sine f\u00e5r den 2. august 2021 i Tyrkiet <div class=\"credit icon-left\"> \u00a9  Yasin AKGUL \/ AFP via Getty Images<\/div><\/figcaption><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center is-style-chevron\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54185\">Klimakrisen<\/a><\/h5>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized force-no-lightbox force-no-caption is-style-rounded-180\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/3b30a009-gp1t2pvi_web_size_with_credit_line.jpg\" alt=\"Stor menneskem\u00e6ngde samlet til demonstration, hvor de kr\u00e6ver gr\u00f8n omstilling\" class=\"wp-image-54711\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/3b30a009-gp1t2pvi_web_size_with_credit_line.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/3b30a009-gp1t2pvi_web_size_with_credit_line-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/3b30a009-gp1t2pvi_web_size_with_credit_line-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2023\/01\/3b30a009-gp1t2pvi_web_size_with_credit_line-510x340.jpg 510w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Two days before a general election in Denmark more than 50.000 people marched for climate action in Copenhagen, making it the biggest climate protest ever in the country. Marches also took place at 12 other Danish cities on that same day. Before the last general election in 2019 about 40.000 people took part in a similar march demanding that a new government impose ambitous climate policies in the country. This time the expectation was that about 10.000 to 25.000 people would march behind climate demands across the country, but instead a historic number of people showed up to send a clear message that acute climate action has to be front and center for the new government and that transforming Denmarks agricultural sector must be top of the list.\nFolkets Klimamarch 25.000-30.000 mennesker marcherer for et klimavalg!<\/figcaption><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center is-style-chevron\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54195\">Gr\u00f8n omstilling<\/a><\/h5>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-large is-resized force-no-lightbox force-no-caption is-style-rounded-180\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/02\/0ad47ac7-webpagebanner-1024x682.jpg\" alt=\"En gruppe af mennesker rejser en vindm\u00f8lle.\" class=\"wp-image-4761\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/02\/0ad47ac7-webpagebanner-1024x682.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/02\/0ad47ac7-webpagebanner-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/02\/0ad47ac7-webpagebanner-768x511.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/02\/0ad47ac7-webpagebanner-510x340.jpg 510w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/02\/0ad47ac7-webpagebanner.jpg 1199w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">PS10 solar power tower is a 11 MW plant produces electricity with 624 large heliostats. Each of these mirrors has a surface measuring 120 square meters (1,290 square feet) that concentrates the Sun&#8217;s rays to the top of a 115 meter (377 feet) high tower where a solar receiver and a steam turbine are located. The turbine drives a generator, producing electricity. It is located in Sanlucar la Mayor, near Seville, and it is owned by Abengoa Solar.<\/figcaption><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center is-style-chevron\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54200\">Vedvarende energi<\/a><\/h5>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized force-no-lightbox force-no-caption is-style-rounded-180\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2018\/10\/42e81d3f-atomkraft_nej_tak.jpg\" title=\"Atomkraft nej tak\" alt=\"Ber\u00f8mt 'Atomkraft Nej Tak logo\" class=\"wp-image-1823\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2018\/10\/42e81d3f-atomkraft_nej_tak.jpg 600w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2018\/10\/42e81d3f-atomkraft_nej_tak-150x150.jpg 150w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2018\/10\/42e81d3f-atomkraft_nej_tak-300x300.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2018\/10\/42e81d3f-atomkraft_nej_tak-340x340.jpg 340w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center is-style-chevron\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54203\">Atomkraft<\/a><\/h5>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-large is-resized force-no-lightbox force-no-caption is-style-rounded-180\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-1024x683.jpg\" alt=\"Olie boreplatform i tusm\u00f8rke, hvor der er projekteret &quot;lukketid&quot; p\u00e5 siden af platformen.\" class=\"wp-image-11456\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-1024x683.jpg 1024w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-1536x1024.jpg 1536w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-2048x1366.jpg 2048w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2020\/11\/a372137c-lukketid-for-nords\u00f8olien-1-510x340.jpg 510w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Aktivister fra Greenpeace projekterer budskabet \u201cLUKKETID\u201d p\u00e5 boreriggen Maersk Resolute i Esbjerg Havn. Den fredelige happening fandt sted i forbindelse med lanceringen af et nyt borgerforslag, der kr\u00e6ver at regeringen og Folketinget aflyser den 8. udbudsrunde i Nords\u00f8en samt at det eksisterende forbud mod at udstede tilladelser til efterforskning efter fossile br\u00e6ndsler p\u00e5 land og i indre danske farvande udvides til at omfatte den danske del af Nords\u00f8en.<\/figcaption><\/figure>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center is-style-chevron\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54205\">Fossile br\u00e6ndstoffer<\/a><\/h5>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n\n\n<div class=\"wp-block-group alignfull block my-0 py-0 has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center\">Udforsk andre emner<\/h4>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-style-mobile-carousel is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-rounded-90 force-no-lightbox force-no-caption mb-0\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2019\/06\/0b0e4813-svineproduktion-4.jpg\" title=\"Danske svin i en af landbrugets k\u00f8dprodutktioner.\" alt=\"Svin bag tremmer i en stald.\" class=\"wp-image-3051\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2019\/06\/0b0e4813-svineproduktion-4.jpg 800w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2019\/06\/0b0e4813-svineproduktion-4-300x200.jpg 300w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2019\/06\/0b0e4813-svineproduktion-4-768x512.jpg 768w, https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/2019\/06\/0b0e4813-svineproduktion-4-510x340.jpg 510w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54170\">Landbrug<\/a><\/h5>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group group-stretched-link is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-rounded-90 force-no-lightbox force-no-caption mb-0\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-denmark-stateless\/cec7c7c4-gp0stpa99_web_size.jpg\" alt=\"En humlebi sv\u00e6ver mellem lilla blomster\" class=\"wp-image-11917\"\/><figcaption class=\"wp-element-caption\">Zuzana Pastorkov\u00e1 owns an eco-farm in a small village in the municipality in \u0160ala District, in the Nitra Region of southwestern Slovakia. She grows all kinds of fruits, vegetables and medical plants. Everything is done with love to the nature and environment, without using chemicals.<\/figcaption><\/figure>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center\" style=\"font-size:1rem\"><a href=\"https:\/\/www.greenpeace.org\/denmark\/?page_id=54171\">Natur<\/a><\/h5>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Greenwashing eller gr\u00f8nvaskning er vildledende eller ulovlig markedsf\u00f8ring, hvor f.eks. en virksomhed fremst\u00e5r mere b\u00e6redygtig, end den i virkeligheden er. <\/p>\n","protected":false},"author":45,"featured_media":54725,"parent":53056,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ep_exclude_from_search":false,"p4_hide_page_title_checkbox":"on","p4_title":"","p4_subtitle":"","p4_description":"","background_image_id":"","background_image":"","p4_button_title":"","p4_button_link":"","p4_button_link_checkbox":"","p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"not set","p4_local_project":"not set","p4_basket_name":"not set","p4_department":"","footnotes":""},"categories":[1],"tags":[43],"class_list":["post-54197","page","type-page","status-publish","has-post-thumbnail","hentry","category-klimaforandringer","tag-falskmarkedsfoering"],"_links":{"self":[{"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/pages\/54197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/comments?post=54197"}],"version-history":[{"count":23,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/pages\/54197\/revisions"}],"predecessor-version":[{"id":81458,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/pages\/54197\/revisions\/81458"}],"up":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/pages\/53056"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/media\/54725"}],"wp:attachment":[{"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/media?parent=54197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/categories?post=54197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greenpeace.org\/denmark\/wp-json\/wp\/v2\/tags?post=54197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}