{"id":12671,"date":"2021-11-10T14:46:11","date_gmt":"2021-11-10T12:46:11","guid":{"rendered":"https:\/\/www.greenpeace.org\/luxembourg\/?p=12671"},"modified":"2021-12-01T17:22:55","modified_gmt":"2021-12-01T15:22:55","slug":"greenpeace-manifeste-devant-total-energies-contre-le-greenwashing","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/","title":{"rendered":"Greenpeace manifeste devant Total \u201cEnergies\u201d contre le greenwashing"},"content":{"rendered":"\n

Luxembourg, 10 novembre 2021 <\/em>– Cet apr\u00e8s-midi, des activistes de Greenpeace se sont rassembl\u00e9\u00b7es devant la filiale de TotalEnergies \u00e0 Luxembourg-ville pour d\u00e9noncer les pratiques de greenwashing du g\u00e9ant p\u00e9trolier. Malgr\u00e9 son changement de nom en \u00ab TotalEnergies<\/em><\/strong> \u00bb et les sommes colossales investies dans son image de marque, le p\u00e9trole et le gaz resteront le c\u0153ur de m\u00e9tier du groupe Total pour les d\u00e9cennies \u00e0 venir. Dans le contexte particulier de la COP26, qui appelle \u00e0 la prise de mesures en vue d’une \u00e9limination g\u00e9n\u00e9rale des combustibles fossiles, expert\u00b7es et ONG mettent en garde contre le principe de compensation des \u00e9missions de carbone et contre les campagnes marketing trompeuses des entreprises pollueuses. L’initiative citoyenne europ\u00e9enne \u00ab www.banfossilfuelads.org \u00bb vise \u00e0 interdire ces pratiques d\u2019\u00e9co-blanchiment.<\/strong><\/p>\n\n

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Copyright: Ana\u00efs Hector <\/figcaption><\/figure>\n\n

Le groupe Total fait partie des cinq plus grosses entreprises productrices d\u2019\u00e9nergies fossiles [1]. Les \u00e9missions de gaz \u00e0 effet de serre de Total se chiffrent \u00e0 488 millions de tonnes par an, ce qui participe \u00e0 une augmentation de la temp\u00e9rature moyenne globale de +4\u00b0 [2]. En parall\u00e8le Total d\u00e9pense chaque ann\u00e9e 52 millions de dollars pour son image climatique, soit 29 % de son budget marketing (le pourcentage le plus \u00e9lev\u00e9 parmi les cinq \u00ab carbon majors<\/em> \u00bb) [3]. Sur son propre site Internet luxembourgeois [4], TotalEnergies promeut les compensations volontaires de CO2<\/sub> et s’engage ainsi \u00e0 contrebalancer les \u00e9missions de gaz \u00e0 effet de serre caus\u00e9es par ses activit\u00e9s. Pourtant, la plupart des produits vendus par l\u2019entreprise pourraient \u00eatre remplac\u00e9s par des \u00e9nergies renouvelables r\u00e9ellement respectueuses du climat, et dont on poss\u00e8de, d\u00e9j\u00e0 \u00e0 l\u2019heure actuelle, la technologie. <\/p>\n\n

Selon les climatologues, le monde doit \u00e0 la fois proc\u00e9der \u00e0 des r\u00e9ductions d’\u00e9missions imm\u00e9diates, drastiques et coh\u00e9rentes, mais \u00e9galement promouvoir les puits de carbone naturels afin d’atteindre les objectifs climatiques. \u00ab Les m\u00e9canismes de compensation, comme le programme <\/em>Redd +, que TotalEnergies met en avant, permettent de continuer \u00e0 polluer l’environnement et favorisent la commercialisation de la nature <\/em>\u00bb, d\u00e9nonce Frank Thinnes, charg\u00e9 de campagne Climat et \u00c9nergie. \u00ab Ce mod\u00e8le a d\u00e9j\u00e0 conduit \u00e0 l’accaparement des terres, \u00e0 la destruction de la biodiversit\u00e9 et \u00e0 des violations des droits humains<\/em> \u00bb. <\/p>\n\n

Au niveau mondial, le groupe s\u2019est donn\u00e9 pour objectif d\u2019atteindre la neutralit\u00e9 pour les \u00e9missions directement li\u00e9es \u00e0 ses op\u00e9rations ainsi que celles li\u00e9es \u00e0 l\u2019utilisation de ses produits d\u2019ici 2050 [5]. En mars 2021, la coalition d\u2019investisseur\u00b7euses Climate Action 100+ a estim\u00e9 que TotalEnergies ne respecte que partiellement ses propres crit\u00e8res en mati\u00e8re d\u2019effort climatique – et que sa politique n\u2019est de toute fa\u00e7on pas compatible avec un objectif global de limitation du r\u00e9chauffement climatique \u00e0 1,5\u00b0C [6].<\/p>\n\n

Greenpeace demande aux pays participant \u00e0 la COP26 de rejeter les projets de l’industrie visant \u00e0 cr\u00e9er un march\u00e9 mondial de la compensation carbone, car les m\u00e9canismes de compensation ne feront que retarder les v\u00e9ritables mesures de protection du climat. Les compagnies p\u00e9troli\u00e8res telles que TotalEnergies ne consid\u00e8rent la sauvegarde de l\u2019environnement que comme un crit\u00e8re secondaire et cherchent \u00e0 continuer la commercialisation de leurs produits climaticides. C’est la raison pour laquelle leurs lobbyistes sont pr\u00e9sents aux n\u00e9gociations \u00e0 Glasgow : la cr\u00e9ation de march\u00e9s de compensation carbone leur offrirait une nouvelle \u00e9chappatoire une nouvelle \u00e9chappatoire afin de pr\u00e9tendre \u00e0 une image positive et engag\u00e9e, en plantant des arbres par exemple, tout en poursuivant leurs activit\u00e9s destructrices en sous-main.<\/p>\n\n

Il est temps d\u2019interdire leurs mensonges : \u00ab vous vous souvenez des cow-boys cool de la publicit\u00e9 Marlboro, comme Wayne McLaren ou David McLean ? Ces messieurs sont morts \u00e0 cause des effets de la consommation de cigarettes. \u00c0 l’\u00e9poque, les publicit\u00e9s de l’industrie du tabac \u00e9taient trompeuses. Aujourd’hui, ce sont les mensonges et le greenwashing des entreprises comme TotalEnergies qui dupent les consommateur\u00b7ices tout en d\u00e9truisant notre climat et notre avenir<\/em> \u00bb, regrette Frank Thinnes. <\/p>\n\n

\u00c0 l’instar de l’interdiction de la publicit\u00e9 pour le tabac, Greenpeace et 20 autres organisations internationales demandent l’interdiction de la publicit\u00e9 pour les entreprises polluantes qui agissent en contradiction avec l’accord de Paris et pour les combustibles fossiles. Ces derniers nuisent et mettent en danger des millions de personnes. Gr\u00e2ce \u00e0 l’initiative citoyenne europ\u00e9enne www.banfossilfuelads.org<\/a>, chacun et chacune peut soutenir cette revendication. Si la p\u00e9tition atteint un million de signatures en Europe, l\u2019Union europ\u00e9enne s\u2019engage \u00e0 en examiner les revendications, ce qui pourrait aboutir \u00e0 une v\u00e9ritable loi internationale. <\/p>\n\n

\n\n

Notes aux r\u00e9dactions : <\/strong><\/p>\n\n

[1] Exxon, Chevron, Shell, Total et BP. <\/p>\n\n

[2] Oxfam France (2021) Climat: CAC degr\u00e9s de trop \u2013 le mod\u00e8le insoutenable des grandes entreprises fran\u00e7aises<\/a><\/p>\n\n

[3] Influence Map, \u201cBig Oil\u2019s Real Agenda on Climate Change\u201d<\/a>, 2019, p. 12<\/p>\n\n

[4] https:\/\/services.totalenergies.lu\/<\/a> <\/p>\n\n

[5] https:\/\/www.climateaction100.org\/company\/Total\/<\/a> <\/p>\n\n

[6] https:\/\/www.globalwitness.org\/en\/press-releases\/hundreds-fossil-fuel-lobbyists-flooding-cop26-climate-talks\/<\/a><\/p>\n\n

Vid\u00e9o : Uncover the greenwash scams of the global oil industry<\/a><\/p>\n

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Des activistes de Greenpeace manifestent devant TotalEnergies pour d\u00e9noncer les pratiques de greenwashing.<\/p>\n","protected":false},"author":31,"featured_media":12683,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"not set","p4_local_project":"not set","p4_basket_name":"not set","p4_department":"","footnotes":""},"categories":[41,42,40],"tags":[32,35],"p4-page-type":[83],"class_list":["post-12671","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-climat","category-energie","category-enjeux","tag-luxembourg","tag-energiesfossiles","p4-page-type-communiques-de-presse"],"yoast_head":"\nGreenpeace manifeste devant Total \u201cEnergies\u201d contre le greenwashing - Greenpeace Luxembourg<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Greenpeace manifeste devant Total \u201cEnergies\u201d contre le greenwashing\" \/>\n<meta property=\"og:description\" content=\"Des activistes de Greenpeace manifestent devant TotalEnergies pour d\u00e9noncer les pratiques de greenwashing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/\" \/>\n<meta property=\"og:site_name\" content=\"Greenpeace Luxembourg\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/greenpeaceluxembourg\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-10T12:46:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-01T15:22:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.greenpeace.org\/static\/planet4-luxembourg-stateless\/2021\/11\/398a3d62-greenpeace-20211110-total-ah-02-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Myriam Wecker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Myriam Wecker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/\"},\"author\":{\"name\":\"Myriam Wecker\",\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/#\/schema\/person\/c2ae6002b8ed18c00be0c6b320eea776\"},\"headline\":\"Greenpeace manifeste devant Total \u201cEnergies\u201d contre le greenwashing\",\"datePublished\":\"2021-11-10T12:46:11+00:00\",\"dateModified\":\"2021-12-01T15:22:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/\"},\"wordCount\":843,\"publisher\":{\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.greenpeace.org\/static\/planet4-luxembourg-stateless\/2021\/11\/398a3d62-greenpeace-20211110-total-ah-02-scaled.jpg\",\"keywords\":[\"Luxembourg\",\"EnergiesFossiles\"],\"articleSection\":[\"Climat\",\"\u00c9nergie\",\"Les enjeux\"],\"inLanguage\":\"fr-LU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/\",\"url\":\"https:\/\/www.greenpeace.org\/luxembourg\/fr\/communiques-de-presse\/12671\/greenpeace-manifeste-devant-total-energies-contre-le-greenwashing\/\",\"name\":\"Greenpeace manifeste devant Total \u201cEnergies\u201d contre le greenwashing - 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