{"id":13276,"date":"2023-12-04T12:56:24","date_gmt":"2023-12-04T09:56:24","guid":{"rendered":"https:\/\/www.greenpeace.org\/mena\/?p=13276"},"modified":"2024-01-09T11:25:14","modified_gmt":"2024-01-09T08:25:14","slug":"new-engagement-director","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/mena\/en\/new-engagement-director\/","title":{"rendered":"Engagement Director"},"content":{"rendered":"\n
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JOB DESCRIPTION<\/u><\/strong><\/p>\n\n

Job Title: Engagement Director <\/strong><\/strong><\/p>\n\n

Organization:  Greenpeace MENA<\/p>\n\n

Department: GP MENA Engagement Department<\/p>\n\n

Reports to: Executive Director<\/p>\n\n

Location: The job is based in the MENA region (Remotely)<\/p>\n\n

______________________________________________________________________<\/p>\n\n

OVERALL PURPOSE<\/u><\/strong><\/p>\n\n

The overall purpose of this position is to manage the implementation and refinement of GP MENA\u2019s Engagement Strategy. In addition to organizing, coordinating, and reviewing engagement programs; developing strategies; managing the department’s budget for expenditure and income; integrating and cooperating with other internal departments; and establishing external networks and relationships to advance our cause.<\/p>\n\n

SCOPE <\/u><\/strong><\/u><\/strong><\/p>\n\n

The job holder will manage the engagement department, ensuring strong integration between them and fostering a collaborative and supportive team culture. The Engagement Director will be responsible for determining the most effective means of achieving the programme, fundraising, and organizational goals of GP MENA, including reaching out to new audiences in the MENA area and strengthening the bonds with current supporters. As part of the Senior Management Team, the Engagement Director plays an active role in contributing to the overall priorities and strategic direction of Greenpeace MENA.<\/p>\n\n

RESPONSIBILITIES<\/u><\/strong><\/p>\n\n

Strategic Direction and Project Management <\/u><\/strong> <\/strong><\/strong><\/p>\n\n

DESIGNS<\/strong> with team members and other stakeholders engagement strategies that include communications, media, digital, and community engagement plans to increase brand awareness and ensure a growing and nurtured supporter base.<\/p>\n\n

DEFINES <\/strong>engagement objectives and KPIs with the team for campaign projects, fundraising, and organizational goals.<\/p>\n\n

GENERATES <\/strong>and supports the implementation of engagement and strategic communication projects to build the GP MENA brand and narrative in the region. Approves narrative and messaging for strategic communication outputs and materials.<\/p>\n\n

BUILDS & FOSTERS<\/strong> relationships with key stakeholders across traditional and online media channels. establishes and implements strategic communications plans.<\/p>\n\n

ESTABLISHES & DELIVERS <\/strong>ambitious goals to increase recruitment and deep and continued engagement of supporters across all channels<\/p>\n\n

KEEPS<\/strong> up-to-date with developments in the digital, communications, technology, and NGO sectors, ensuring GP MENA is ahead of the curve.<\/p>\n\n

MAINTAINS<\/strong> a thorough understanding of the organization’s activities  and its position in the MENA region<\/p>\n\n

SUGGEST & SUPPORT<\/strong> the shared Key Performance Indicators (KPIs) that reflect both engagement and fundraising goals, ensuring a unified approach to supporter interactions.<\/p>\n\n

JOINT INITIATIVES:<\/strong> Highlight the potential for launching joint initiatives that leverage the strengths of both departments’ fundraising & engagement, such as combined events or co-branded campaigns.<\/strong><\/p>\n\n

SUBMITS <\/strong>and manages the Engagement budget and resource allocation.<\/p>\n\n

SUPPORT, COACH, and LEAD<\/u><\/strong><\/u><\/strong><\/p>\n\n

MANAGES <\/strong>the engagement team, including allocating work, setting objectives and standards for tasks, monitoring performance on assignments, evaluating results, and providing constructive feedback. <\/p>\n\n

ACTS <\/strong>in partnership with the Programme Director and the Fundraising Director ensures the engagement potential of campaigns and fundraising is identified and maximized and provides advice and leadership in this area.<\/strong><\/p>\n\n

PLAYS <\/strong>an active role as a member of the Senior Management Team in contributing to the overall priorities and strategic direction of Greenpeace MENA.<\/p>\n\n

ENSURES<\/strong> quality control by setting standards, mentoring and advising, planning training programmes and helping assess staff and evaluate projects.<\/p>\n\n

ACT <\/strong>as the focal point for Engagement with Greenpeace International and other Greenpeace offices in our global network.<\/p>\n\n

DEVELOPS & MAINTAINS <\/strong>relationships with Greenpeace international colleagues, provides strategic input to global strategies, and collaborates on global projects.<\/strong><\/p>\n\n

Audience Management<\/u><\/strong><\/u><\/strong><\/p>\n\n

OVERSEES <\/strong>the development and management of an integrated and coherent supporter journey for new or existing supporters and donors<\/p>\n\n

COLLABORATE<\/strong> with fundraising teams to deepen relationships with both financial and non-financial supporters.<\/p>\n\n

OVERSEES<\/strong> effective data management, ensuring that platforms and processes are optimized for effective engagement, outstanding supporter care, optimization, and critical analysis and reporting for key stakeholders.<\/p>\n\n

BUILDS & MANAGES<\/strong> relationships with external suppliers and partners.<\/p>\n\n

Emphasize <\/strong>the importance of incorporating storytelling into engagement campaigns to connect more deeply with the audience and enhance fundraising efforts.<\/p>\n\n

QUALIFICATIONS, SKILLS, AND EXPERIENCE<\/u><\/strong><\/u><\/strong><\/p>\n\n