{"id":49616,"date":"2021-11-25T12:53:11","date_gmt":"2021-11-25T11:53:11","guid":{"rendered":"https:\/\/www.greenpeace.org\/sweden\/?p=49616"},"modified":"2023-02-23T11:07:16","modified_gmt":"2023-02-23T10:07:16","slug":"greenpeace-rapport-forbjud-fossilreklamen","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/sweden\/publikationer\/klimat\/greenpeace-rapport-forbjud-fossilreklamen\/","title":{"rendered":"Greenpeace rapport: F\u00f6rbjud fossilreklamen"},"content":{"rendered":"\n<p><meta charset=\"utf-8\"><strong>De flesta \u00e4r nog \u00f6verens om att f\u00f6rbud mot tobaksreklam \u00e4r en rimlig och bra id\u00e9, eftersom tobaksrelaterade h\u00e4lsoproblem \u00e4r v\u00e4l dokumenterade och leder till miljontals d\u00f6dsfall varje \u00e5r. Vi p\u00e5 Greenpeace tillsammans med \u00f6ver 20 andra europeiska organisationer tycker att fossilreklam \u00e4r en d\u00e5lig id\u00e9 f\u00f6r b\u00e5de h\u00e4lsa och klimat. H\u00e4r f\u00f6ljer tre anledningar till varf\u00f6r vi vill f\u00f6rbjuda fossilreklam! Ladda ner v\u00e5r <a href=\"https:\/\/drive.google.com\/file\/d\/1yZllhpRrNA176SGDfXYUS5cm6j6pAGcL\/view\">fossilreklamrapport<\/a> f\u00f6r att veta mer. <\/strong><\/p>\n\n<h4 class=\"wp-block-heading\">3 anledningar till varf\u00f6r vi kr\u00e4ver ett fossilreklamf\u00f6rbud p\u00e5 EU-niv\u00e5<\/h4>\n\n<p><strong>1. Reklam p\u00e5verkar v\u00e5ra beteenden<\/strong><\/p>\n\n<p>Reklam och sponsring \u00e4r effektiva verktyg f\u00f6r att f\u00f6r\u00e4ndra v\u00e5ra beteenden,<br>forma v\u00e5ra konsumtionsm\u00f6nster samt etablera och uppr\u00e4tth\u00e5lla normer i<br>samh\u00e4llet. Idag har den mest klimat-, milj\u00f6- och h\u00e4lsoskadliga reklamen fritt<br>spelrum och motverkar d\u00e4rf\u00f6r den snabba omst\u00e4llning som beh\u00f6vs f\u00f6r att vi<br>ska n\u00e5 v\u00e5ra klimat- och milj\u00f6m\u00e5l.<br><br><strong>2. Fossilreklam \u00e4r skadligt f\u00f6r v\u00e5r h\u00e4lsa<br><\/strong><br>Idag d\u00f6dar luftf\u00f6roreningar som orsakas av fossil f\u00f6rbr\u00e4nning fler m\u00e4nniskor \u00e4n r\u00f6kning globalt. Klimatkrisen drabbar \u00e4ven den miljoner m\u00e4nniskor. Ett fossilreklamf\u00f6rbud \u00e4r d\u00e4rf\u00f6r logiskt utifr\u00e5n b\u00e5de klimat-, milj\u00f6- och h\u00e4lsosk\u00e4l.<br><br><strong>3. Fossilbranschen har f\u00e5tt fritt spelrum alldeles f\u00f6r l\u00e4nge<br><\/strong><br>Begr\u00e4nsningar finns f\u00f6r reklam i m\u00e4ngder av produktkategorier &#8211; inom allt fr\u00e5n tobak och alkohol till finans och l\u00e4kemedel. Det \u00e4r h\u00f6g tid att det ocks\u00e5 inf\u00f6rs f\u00f6r fossilbranschen. \u00c4ven reklamlandskapet m\u00e5ste f\u00f6r\u00e4ndras f\u00f6r att vi ska n\u00e5 klimatm\u00e5len tillsammans. <\/p>\n\n<p><strong>Vill du f\u00f6rdjupa dig i lagf\u00f6rslaget som vi tillsammans med \u00f6ver 20 europeiska organisationer har g\u00e5tt samman f\u00f6r att f\u00e5 till? Ladda ner rapporten!<\/strong><\/p>\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/drive.google.com\/file\/d\/1yZllhpRrNA176SGDfXYUS5cm6j6pAGcL\/view\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2-1024x576.png\" title=\"rapport fossilreklam nej tack\" alt=\"rapport fossilreklam nej tack\" class=\"wp-image-49364\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2-1024x576.png 1024w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2-300x169.png 300w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2-768x432.png 768w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2-1536x864.png 1536w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2-510x287.png 510w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2021\/10\/fa84cc8a-fossilreklam-nej-tack-2.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<div data-render=\"planet4-blocks\/gallery\" data-attributes=\"{&quot;attributes&quot;:{&quot;multiple_image&quot;:&quot;49389,49375,49236,49213&quot;,&quot;image_data&quot;:[{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:49389},{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:49375},{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/8ce9870b-fimpa_fossilreklam.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:49236},{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:49213}],&quot;gallery_block_style&quot;:0,&quot;gallery_block_title&quot;:&quot;&quot;,&quot;gallery_block_description&quot;:&quot;&quot;,&quot;gallery_block_focus_points&quot;:&quot;&quot;,&quot;images&quot;:[{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440.jpg 1115w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440-200x300.jpg 200w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440-683x1024.jpg 683w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440-768x1151.jpg 768w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440-1025x1536.jpg 1025w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440-911x1366.jpg 911w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/2e3a2218-adbust2021-6440-227x340.jpg 227w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Flygbolaget SAS f\\u00e5r miljarder av v\\u00e5ra skattepengar, vilka spenderas p\\u00e5 stora reklamsatsningar f\\u00f6r att vi ska lockas flyga mer.  En Greenpeace-aktivist agerar genom att s\\u00e4tta upp ett \\&quot;nej tack\\&quot;-klisterm\\u00e4rke.&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;},{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385.jpg 1856w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385-300x200.jpg 300w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385-1024x683.jpg 1024w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385-768x512.jpg 768w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385-1536x1025.jpg 1536w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/d366ad52-adbust2021-6385-510x340.jpg 510w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Fossilindustrin anv\\u00e4nder livsstilsreklam f\\u00f6r att etablera id\\u00e9er om vad som \\u00e4r en lyckad parrelation: T ex att flyga p\\u00e5 weekendresor ihop.&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;},{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/8ce9870b-fimpa_fossilreklam.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/8ce9870b-fimpa_fossilreklam.jpg 972w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/8ce9870b-fimpa_fossilreklam-300x213.jpg 300w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/8ce9870b-fimpa_fossilreklam-768x544.jpg 768w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/8ce9870b-fimpa_fossilreklam-480x340.jpg 480w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Greenpeace-volont\\u00e4rer pratar med politiker och f\\u00f6rs\\u00f6ker f\\u00e5 dom att ta ansvar f\\u00f6r de reklamytor som st\\u00e4derna best\\u00e4mmer \\u00f6ver.&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;},{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia.jpg 2500w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia-300x200.jpg 300w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia-1024x682.jpg 1024w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia-768x512.jpg 768w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia-1536x1024.jpg 1536w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia-2048x1366.jpg 2048w, https:\\\/\\\/www.greenpeace.org\\\/static\\\/planet4-sweden-stateless\\\/2021\\\/10\\\/ccc55b20-gp1sw2hs_pressmedia-510x340.jpg 510w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Ida Marie from Sweden holds a banner reading F\\u00d6RBJUD FOSSILREKLAMEN (Ban fossil fuel advertisement).\\n\\nMore than 80 Greenpeace Netherlands activists from 12 EU countries are using fossil fuel ads from all over Europe to block the entrance to Shell\\u2019s oil refinery. The peaceful protest comes as over 20 organizations launched a European Citizens\\u2019 Initiative (ECI) petition today, calling for a new law that bans fossil fuel advertising and sponsorship in the European Union.\\nIda Marie Olsen uit Zweden houdt een banner vast met de tekst F\\u00d6RBJUD FOSSILREKLAMEN (Stop fossiele reclame)\\n\\nActievoerders uit heel Europa blokkeren samen met Greenpeace Nederland de toegang tot de Tweede Petroleumhaven in Pernis. De vreedzame actie markeert de start van een Europees burgerinitiatief (EBI) waarin wordt opgeroepen tot een wet die reclame voor fossiele brandstoffen in de EU verbiedt.&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;}]}}\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Greenpeace har sl\u00e4ppt en rapport om varf\u00f6r vi med 20 andra europeiska organisationer kr\u00e4ver ett fossilreklamf\u00f6rbud. Ladda ner rapporten h\u00e4r.<\/p>\n","protected":false},"author":34,"featured_media":49364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"not set","p4_local_project":"not set","p4_basket_name":"not set","p4_department":"","footnotes":""},"categories":[2],"tags":[58,57],"p4-page-type":[15],"class_list":["post-49616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-klimat","tag-falskmarknadsforing","tag-fossilreklamforbud","p4-page-type-publikationer"],"_links":{"self":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts\/49616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/comments?post=49616"}],"version-history":[{"count":14,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts\/49616\/revisions"}],"predecessor-version":[{"id":55242,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts\/49616\/revisions\/55242"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/media\/49364"}],"wp:attachment":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/media?parent=49616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/categories?post=49616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/tags?post=49616"},{"taxonomy":"p4-page-type","embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/p4-page-type?post=49616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}