{"id":67914,"date":"2026-08-21T13:26:02","date_gmt":"2026-08-21T12:26:02","guid":{"rendered":"https:\/\/www.greenpeace.org\/sweden\/?p=67914"},"modified":"2026-08-21T13:26:06","modified_gmt":"2026-08-21T12:26:06","slug":"bakom-monstret-som-blev-symbolen-for-vi-ar-sverige","status":"publish","type":"post","link":"https:\/\/www.greenpeace.org\/sweden\/artiklar\/greenpeace\/bakom-monstret-som-blev-symbolen-for-vi-ar-sverige\/","title":{"rendered":"Bakom m\u00f6nstret som blev symbolen f\u00f6r Vi \u00e4r Sverige"},"content":{"rendered":"\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\"><em><strong>&#8211; Jag ville ta tillbaka det gamla goda Sverige fr\u00e5n populisterna<\/strong><\/em>.<\/p>\n\n<p class=\"wp-block-paragraph\">N\u00e4r m\u00e4nniskor samlades i Visby under <em>Vi \u00e4r Sverige<\/em> var det sv\u00e5rt att missa den f\u00e4rgstarka illustrationen. Den syntes p\u00e5 affischer, t-shirts, pins och vepor p\u00e5 scenen. Men bakom m\u00f6nstret d\u00f6ljer sig l\u00e5ngt mer \u00e4n ett grafiskt uttryck.<\/p>\n\n<p class=\"wp-block-paragraph\">Illustrat\u00f6ren <strong>Martin Ander <\/strong>tog sig an uppdraget att skapa en symbol f\u00f6r ett Sverige byggt p\u00e5 demokrati, solidaritet och omtanke om b\u00e5de m\u00e4nniskor och natur. En bild som kunde b\u00e4ra en hel r\u00f6relse. Utmaningen var att s\u00e4ga s\u00e5 mycket som m\u00f6jligt, med s\u00e5 lite som m\u00f6jligt.&nbsp;<\/p>\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 30%\"><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong>\u2013 Tanken var att visa allt vi ville ha sagt i en enda bild, ber\u00e4ttar Martin.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Illustrationen \u00e4r fylld av detaljer. H\u00e4r finns symboler f\u00f6r allemansr\u00e4tten, yttrandefriheten, samtycke, replokaler, forskning, biologisk m\u00e5ngfald och ett milj\u00f6departement. Men f\u00f6r Martin handlar det inte om de enskilda motiven, utan om hur de tillsammans ber\u00e4ttar en st\u00f6rre historia.<br>\u2013 Att allt h\u00e4nger ihop; demokrati, j\u00e4mlikhet, solidaritet och milj\u00f6t\u00e4nk.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/64dbb074-martin.ander_.portrait-819x1024.png\" alt=\"\" sizes=\"auto, (min-width: 1600px) calc((1320px - 24px) \/ 3.3333),(min-width: 1200px) calc((1140px - 24px) \/ 3.3333),(min-width: 992px) calc((960px - 24px) \/ 3.3333),(min-width: 768px) calc((720px - 24px) \/ 3.3333),(min-width: 601px) calc((540px - 24px) \/ 3.3333),(min-width: 577px) calc((540px - 24px) \/ 1), calc(100vw - 24px)\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/64dbb074-martin.ander_.portrait.png 1080w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/64dbb074-martin.ander_.portrait-240x300.png 240w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/64dbb074-martin.ander_.portrait-819x1024.png 819w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/64dbb074-martin.ander_.portrait-768x960.png 768w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/64dbb074-martin.ander_.portrait-272x340.png 272w\" class=\"wp-image-67965 size-full\"\/><\/figure><\/div>\n\n<h3 class=\"wp-block-heading\">Ett Sverige att k\u00e4nna igen<\/h3>\n\n<p class=\"wp-block-paragraph\">N\u00e4r Martin b\u00f6rjade skissa ville han att illustrationen skulle v\u00e4cka en k\u00e4nsla av trygghet och igenk\u00e4nning. Han inspirerades av s\u00e5dant m\u00e5nga b\u00e4r med sig fr\u00e5n barndomen, som mormors k\u00f6kshanddukar, gamla campingkartor och andra vardagliga illustrationer som k\u00e4nns tidl\u00f6sa.<\/p>\n\n<p class=\"wp-block-paragraph\">Men det fanns ocks\u00e5 ett tydligt syfte bakom formspr\u00e5ket. Han ville \u00e5terta ber\u00e4ttelsen om det s\u00e5 ofta omtalade &#8221;gamla goda Sverige&#8221; och fylla den med andra v\u00e4rden. Ett Sverige d\u00e4r m\u00e4nniskor bryr sig om varandra, d\u00e4r naturen v\u00e4rnas och d\u00e4r \u00f6ppenhet och tolerans \u00e4r n\u00e5got att vara stolt \u00f6ver.<\/p>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u2013 Jag ville ta tillbaka &#8221;det gamla goda Sverige&#8221; fr\u00e5n populisterna och faktiskt visa det positiva med ett \u00f6ppet och tolerant Sverige d\u00e4r man tar hand om milj\u00f6n och bryr sig om varandra, s\u00e4ger Martin.<\/em><\/p>\n<\/blockquote>\n\n<p class=\"wp-block-paragraph\">Resultatet blev en illustration som b\u00e5de k\u00e4nns varm och v\u00e4lbekant, men som samtidigt b\u00e4r ett tydligt budskap om vilket Sverige kampanjen vill lyfta fram.<\/p>\n\n<p class=\"wp-block-paragraph\">F\u00f6r Martin, som ofta arbetar i en mer personlig och experimentell stil, blev <em>Vi \u00e4r Sverige<\/em> ett annorlunda uppdrag. Den h\u00e4r g\u00e5ngen var m\u00e5let inte att skapa ett konstverk i f\u00f6rsta hand, utan ett visuellt spr\u00e5k som s\u00e5 m\u00e5nga som m\u00f6jligt direkt kunde f\u00f6rst\u00e5 och k\u00e4nna sig v\u00e4lkomna av.<\/p>\n\n<h4 class=\"wp-block-heading\">Han beskriver kulturens roll som viktigare \u00e4n n\u00e5gonsin<\/h4>\n\n<p class=\"wp-block-paragraph\"><em>\u2013 Jag tror kulturens roll \u00e4r livsviktig, speciellt under tider d\u00e5 den blir motarbetad. Det \u00e4r n\u00e5got att samlas kring, inspireras och informeras av. Kulturens roll \u00e4r att utmana och f\u00e5 folk att t\u00e4nka i andra banor.&nbsp;<\/em><\/p>\n\n<p class=\"wp-block-paragraph\">Han hoppas att illustrationer, musik och ber\u00e4ttelser kan ge m\u00e4nniskor samma sak som de en g\u00e5ng gav honom sj\u00e4lv: nya perspektiv och en vilja att engagera sig.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Det var ocks\u00e5 d\u00e4rf\u00f6r han tackade ja till projektet. <\/strong>Att st\u00e5 upp f\u00f6r demokratin, milj\u00f6n och yttrandefriheten k\u00e4nns, som han sj\u00e4lv uttrycker det, viktigare \u00e4n n\u00e5gonsin. Och kanske \u00e4r det just d\u00e4rf\u00f6r illustrationen k\u00e4nns som mer \u00e4n bara ett m\u00f6nster. Den \u00e4r en symbol f\u00f6r vilket Sverige m\u00e5nga vill se. Ett Sverige d\u00e4r demokrati, solidaritet och omtanke om naturen h\u00f6r ihop.<\/p>\n\n<p class=\"wp-block-paragraph\">Och Martin hoppas att illustrationen inte bara ska v\u00e4cka nyfikenhet, utan ocks\u00e5 en vilja att vara med. P\u00e5 fr\u00e5gan vad han hoppas att m\u00e4nniskor ska k\u00e4nna n\u00e4r de ser illustrationen p\u00e5 en affisch eller t-shirt svarar han:<\/p>\n\n<p class=\"wp-block-paragraph\"><strong><em>\u2013 Fan att jag missade detta. B\u00e4st att engagera sig s\u00e5 jag kan vara med n\u00e4sta g\u00e5ng.<\/em><\/strong><\/p>\n\n<hr class=\"wp-block-separator has-text-color has-gp-nor-green-3-color has-alpha-channel-opacity has-gp-nor-green-3-background-color has-background is-style-wide\"\/>\n\n<h3 class=\"wp-block-heading has-text-align-center\"><strong>Hur m\u00e5nga symboler hittar du?<\/strong><\/h3>\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" title=\"Pattern.via\u0308rsverige\" src=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/8e77a99b-pattern.viarsverige.png\" alt=\"\" class=\"wp-image-67933\" style=\"width:504px;height:auto\" srcset=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/8e77a99b-pattern.viarsverige.png 800w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/8e77a99b-pattern.viarsverige-300x300.png 300w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/8e77a99b-pattern.viarsverige-150x150.png 150w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/8e77a99b-pattern.viarsverige-768x768.png 768w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/08\/8e77a99b-pattern.viarsverige-340x340.png 340w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n<hr class=\"wp-block-separator has-text-color has-gp-green-80-color has-alpha-channel-opacity has-gp-green-80-background-color has-background is-style-wide\"\/>\n\n<h2 class=\"wp-block-heading\"><strong>G\u00e5 med i v\u00e5r r\u00f6relse idag!<\/strong><\/h2>\n\n<p class=\"wp-block-paragraph\">Var med du ocks\u00e5 och ta st\u00e4llning f\u00f6r milj\u00f6, klimat och demokrati! N\u00e4r du <a href=\"https:\/\/stod.greenpeace.org\/tshirt\/~se-min-donation?private_server_time=1787232369762&amp;cid=105\">blir m\u00e5nadsgivare till Greenpeace<\/a> \u00e4r du inte bara med och ser till att v\u00e5rt arbete kan forts\u00e4tta. Du st\u00e4rker ocks\u00e5 v\u00e5r r\u00f6st som kraft d\u00e5 vi visar att vi \u00e4r m\u00e5nga som vill se en annan framtid!<\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/stod.greenpeace.org\/tshirt\/~se-min-donation?private_server_time=1787232369762&amp;cid=105\">Bli m\u00e5nadsgivare<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n<hr class=\"wp-block-separator has-text-color has-gp-green-80-color has-alpha-channel-opacity has-gp-green-80-background-color has-background is-style-wide\"\/>\n\n<p class=\"wp-block-paragraph\"><strong>H\u00f6j din r\u00f6st med oss och tusentals andra, skriv under uppropet:<\/strong><\/p>\n\t\t\t<section\n\t\t\tclass=\"boxout post-67450 \"\n\t\t\t\n\t\t>\n\t\t\t<a\n\t\t\t\tdata-ga-category=\"Take Action Boxout\"\n\t\t\t\tdata-ga-action=\"Image\"\n\t\t\t\tdata-ga-label=\"n\/a\"\n\t\t\t\tclass=\"cover-card-overlay\"\n\t\t\t\thref=\"https:\/\/www.greenpeace.org\/sweden\/agera\/sverige2026\/\" \n\t\t\t><\/a>\n\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/06\/0e902bd8-share-img-for-p4-1024x538.png\"\n\t\t\t\t\t\tsrcset=\"https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/06\/0e902bd8-share-img-for-p4-300x158.png 300w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/06\/0e902bd8-share-img-for-p4-1024x538.png 1024w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/06\/0e902bd8-share-img-for-p4-768x403.png 768w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/06\/0e902bd8-share-img-for-p4-510x268.png 510w, https:\/\/www.greenpeace.org\/static\/planet4-sweden-stateless\/2026\/06\/0e902bd8-share-img-for-p4.png 1200w\"\n\t\t\t\t\t\tsizes=\"(min-width: 1000px) 358px, (min-width: 780px) 313px, 88px\"\n\t\t\t\t\t\talt=\"\" title=\"\"\n\t\t\t\t\/>\n            \t\t\t<div class=\"boxout-content\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\tclass=\"boxout-heading medium\"\n\t\t\t\t\t\tdata-ga-category=\"Take Action Boxout\"\n\t\t\t\t\t\tdata-ga-action=\"Title\"\n\t\t\t\t\t\tdata-ga-label=\"n\/a\"\n\t\t\t\t\t\thref=\"https:\/\/www.greenpeace.org\/sweden\/agera\/sverige2026\/\"\n\t\t\t\t\t\t\n\t\t\t\t\t>\n\t\t\t\t\t\tVi \u00e4r Sverige &#8211; h\u00f6j din r\u00f6st 2026\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t                                    <a\n                        class=\"btn btn-primary\"\n                        data-ga-category=\"Take Action Boxout\"\n                        data-ga-action=\"Call to Action\"\n                        data-ga-label=\"n\/a\"\n                        href=\"https:\/\/www.greenpeace.org\/sweden\/agera\/sverige2026\/\"\n                        \n                    >\n                        Engagera dig\n                    <\/a>\n                \t\t\t<\/div>\n\t\t\t\t\t<\/section>\n\t\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Illustrat\u00f6ren Martin Ander tog sig an uppdraget att skapa en symbol f\u00f6r ett Sverige byggt p\u00e5 demokrati, solidaritet och omtanke om b\u00e5de m\u00e4nniskor och natur. <\/p>\n","protected":false},"author":67,"featured_media":67957,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"","p4_local_project":"","p4_basket_name":"","p4_department":"","footnotes":""},"categories":[1],"tags":[31,53],"p4-page-type":[16],"class_list":["post-67914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-greenpeace","tag-aktivism","tag-svenskpolitik","p4-page-type-artiklar"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts\/67914","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/comments?post=67914"}],"version-history":[{"count":20,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts\/67914\/revisions"}],"predecessor-version":[{"id":67974,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/posts\/67914\/revisions\/67974"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/media\/67957"}],"wp:attachment":[{"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/media?parent=67914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/categories?post=67914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/tags?post=67914"},{"taxonomy":"p4-page-type","embeddable":true,"href":"https:\/\/www.greenpeace.org\/sweden\/wp-json\/wp\/v2\/p4-page-type?post=67914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}