Greenpeace and Kimberly-Clark have announced the successful resolution of the Kleercut campaign as the maker of Kleenex has established a new sustainability policy focused on protecting endangered forests. Go to www.greenpeace.org/kleercut to find out more!
Greenpeace activists locked down at the offices of Kleenex manufacturer Kimberly-Clark, while others broadcast chainsaw noises and dumped wood chips in the corridors to highlight the American company's ongoing destruction of Canada's magnificent Boreal Forest.
Activists entered the Kimberly Clark headquarters, locked themselves together, and announced that they would stay put until K-C's Vice President of Environment, Ken Strassner, agreed to meet with Greenpeace.
Time to make the change
Despite growing pressure from Kimberly-Clark's customers and investors in the form of contract cancellations and shareholder resolutions; blockades in Canada, the U.S., and Europe; and the letters and phone calls of tens of thousands of you around the world, Kimberly-Clark has refused to stop making Kleenex out of clearcut ancient forests. And since April last year, Ken Strassner has refused to meet with Greenpeace, or even to return our letters or calls.
To see photos and videos of the action, click here.
Take action now! Send a message to Kimberly-Clark
E-mail Ken Strassner now. As vice president of environment at Kimberly-Clark, it's his job to make sure that his company is sustainable. By refusing to address K-C's destruction of ancient forests, or even to meet with Greenpeace, he's not doing too well!