Feature story - December 15, 2006
Shining green lights on Apple's iconic 5th Avenue store
'Tis the season for stockings stuffed with ipods, and Macs
nestled under the tree. But all is not well in Whoville, and
there's a grinch of a surprise under Apple's skin: toxic chemicals.
As last year's gifts get tossed to make way for shiny new Apples,
they will likely find their way to developing countries, where
children of all ages will unwrap and unleash the toxic chemicals
within.
The (Green) Big Apple
Well, there's no place like New York to light up the night with
a holiday wish. We've been telling Apple to go green for years, and
last night, more than 60 activists took to the streets of New York
to shine green lights on Apple's iconic 5th Avenue store.
Greenpeace elves danced around the store and worked their magic
to turn Apple's store green, as thousands of busy holiday shoppers
looked on. Our holiday wish list is simple. All we want from Steve
Jobs is a green Apple.
View a slideshow See how we delivered a green season's greeting
to Apple.
This holiday season, Steve Jobs has the chance to play Santa,
and answer the wishes of children all over the world: deliver them
an organic green Apple.
Now It's Your Turn to Shine a Green Spotlight on Apple
Take action online Send Apple a special holiday
card with your wish for a green Apple.
Pick up the phone Don't let us have all the fun!
Spread even more holiday cheer to Apple's little helpers. Call them
now.
Send an e-card Spread the word to your friends and
family.
If you want a green Apple, all you have to do is ask for
it.