Join us on a humble journey through the magical world of Mother Nature, to the land we rely on every day for the air we breathe and the water we drink. This land is our home, our source of livelihood, and a legacy for our children and grandchildren.

The Middle East and North Africa region is unique in its natural beauty. Rich in natural resources, this region deserves to be celebrated for its breathtaking landscapes. From fresh seas and rivers to the endless golden sands of its deserts, from green fields to vibrant springs and thriving livestock.

From the farmer who rises each morning to tend his land and gather his crops, to the fisherman who sails the open sea in search of his livelihood, all workers and landowners strive for a decent living through their dedication to protecting and preserving natural resources for future generations.

The region faces many environmental challenges, from the impacts of climate change to pollution and resource depletion. The need for collective efforts to preserve our natural heritage is more pressing than ever.

We invite you to join us in protecting the environment. Together, we can be part of the solution because respecting and preserving nature is our collective responsibility. It is time to protect what we love, so this land remains a source of life for us and for future generations. Because your health and your future are priorities for us, we created this campaign for you!

Join us!