Arctic

© Greenpeace / Christian Åslund

What at the first glance looks like a cold and barren north is really a treasure of life and beauty, home to people and amazing wildlife.

The Arctic and subarctic regions are home to approximately 30 different peoples with unique cultures and traditions. The Indigenous Peoples in the Arctic, many of them called Inuit, inhabit the most northern regions of North America, Asia and Greenland. Although modern times have changed the everyday life in the Arctic, people in the region still live in very close connection with and depend on their natural environment and the Arctic wildlife.

Walruses, narwhals and polar bears are possibly the most iconic animals to be found in the Arctic, and they provide examples of how beautiful, unique and diverse the Arctic wildlife is. Life in the Arctic forms a complex and sensitive ecosystem. Canada’s Arctic sector covers 1,425,000 square kilometers and is home to many Inuit, First Nations, Dene, Métis and non-Indigenous communities. After Greenland, the Canadian Arctic Archipelago is the world’s largest high-Arctic land area.

But the Arctic is not only home to people and wildlife. It affects the lives of many even far away. By regulating our climate and reflecting much of the sunlight back into space, the Arctic acts like a refrigerator for the northern hemisphere and strongly influences weather patterns all around the world.

Rising temperatures caused by climate change rapidly alter the face of the Arctic, bringing new risks and big challenges for the environment and wildlife, as well as for people in the Arctic and all around the world.

Greenpeace has mobilized over five million people to take a stand and help ensure the protection this frozen treasure so desperately needs. For more information: SavetheArctic.org

The latest updates

 

Greatness begins within you

Blog entry by By Kiera-Dawn Kolson, Arctic campaigner | August 6, 2014

I didn’t grow up on a reservation. There aren’t many in the Northwest Territories. Still, when you come from a small community at the end of the road, and you’ve found yourself confused as to where your roots are -or even wonder why...

New video sees children at heart of LEGO campaign

Blog entry by Ian Duff | August 5, 2014 1 comment

No one loves LEGO as much as a seven year old who's just built their first masterpiece. But everyone who has played with the toy carries the joy of their inner child on through life. That's why LEGO is such a desirable brand for Shell...

NEW: Arctic Oil Spill Play Set by LEGO & Shell!

Blog entry by Alex Speers-Roesch | July 30, 2014 2 comments

The Greenpeace crew hit the streets of Toronto this past weekend to promote the newest fruit of LEGO’s partnership with Shell: the new Arctic Oil Spill LEGO set! We showed it to people walking down the street, recorded their reactions,...

Are big companies using spurious copyright claims to try to stop our viral film...

Blog entry by James Turner | July 12, 2014

This week we released a short creative film which explores the relationship between Shell and LEGO, the world's most popular toy company. We're calling on LEGO to ditch its co-branding deal with Shell, a company that wants to drill in...

Why is Shell's PR team quietly removing details about its deal with LEGO?

Blog entry by James Turner | July 11, 2014

The internet is a funny thing. Earlier today I innocently posted a link to a video about how valuable Shell's deal with LEGO is. According to @irisworldwide , LEGO's promo deal with Shell is one of the biggest in the company's...

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