Job Title: Public Engagement Campaigner
Unit: Public Engagement
Location: Bangalore
Reports to: Public Engagement Manager
Remuneration: 10,26,900/- per annum
Employment Status: 2 Year of Employment
Last date to receive application: 27th February 2026
Purpose of role:
To recruit, orient and mentor dedicated volunteers & volunteer leaders for Greenpeace India’s Public Engagement activities in assigned cities and to do the same for activists for Greenpeace’ creative intervention To build, expand and intensify engagement with citizens’ groups and organize them for Greenpeace campaigns in keeping with campaign strategies and objectives
To increase awareness in key audiences about Greenpeace values, campaigns and direct actions.
Main Duties:
Off-line mobilisation campaign design
- Designing, developing and implementing off-line mobilisation plans for agreed offline program – understand the needs of the target audience
- Developing a sound understanding of Greenpeace’s campaigns, goals and annual plans & projects
- Be able to plan, conceptualise and develop the campaign logic for non-violent creative interventions.
- Show an understanding of, and exposure to, the roles that science, politics, economics, industry, media and social change play and their strategic implications on campaigning.
- Plan, manage and coordinate activities of a campaign with a team to deliver the objectives of the campaign
- Design public engagement activities to promote the organisation, generate leads & sign-ups
Volunteer recruitment, training, communication & development:
- Developing & implementing a recruitment & development plan to recruit volunteers and volunteer leaders to run Greenpeace campaigns
- Starting and sustaining local groups around the base PE cities.
- Enabling volunteers to organise events, to recruit and induct new volunteers, and to develop their skills and initiative in coordinating others
- Ensuring the availability of activist toolkits, training materials and other online to off-line communications in collaboration with digital engagement campaigners
- Design induction and skill-building/sharing modules & training calendar for volunteers/activists
- Identify volunteers best suited for participating in Actions
- Ensure all the training needs for Activists is regularly identified and delivered including Basic Actions training.
- Creating and implementing a periodic calendar of local campaign activities to keep volunteers interested and motivated in supporting Greenpeace campaigns
- Developing, testing, and possibly implementing a reward & recognition program for volunteers
- Ensuring regular and up to date communication with volunteer groups on Greenpeace campaigns & projects, using Greenwire platform
- Overseeing the maintenance of the database of volunteers and activists across the country.
- Provide trained activists for an action as and when needed.
Networking
- Networking with relevant student groups, civil society groups, clubs & associations, & other groups and secure their support for Greenpeace campaigns
- Identify, build, and sustain high-value, long-term relationships with external partners, community leaders, NGOs, and activists.
Local media interface
- Support the media team in engaging with local media contacts initiated by the media team
- With support from the media team, generate local media coverage (monthly) about local campaigns and local issues, in the name of local Greenpeace.
- With support from the media team generate local media coverage about national campaigns as determined by the manager/project leader
Digital interface
- Provide regular content for the get involved page on Greenpeace website for each active city, with contact details and ways to get involved, increasing web traffic and search engine optimisation.
- Organise and regularly (weekly) generate content for city based Facebook pages, and other social media accounts, increasing Greenpeace India’s wider reach.
- Ensure the content is regularly (weekly) updated on Greenpeace India Website.
- Expand the Greenpeace cyber Volunteers network, and manage content and relationship with cyber volunteers
- Collaborate with project teams to produce appropriate, innovative and original content for online audiences and/or digital delivery using your understanding of issue framing, storytelling and platform optimisation. Where required, this includes overseeing the briefing and production of digital content, such as video, images for social media and interactive content, through collaboration with GP India’s communication team
Decision:
Has authority to:
- Recruit, induct and supervise volunteers and interns for PE, referring to PE manager on disciplinary matters
- Design training material
- Design and implement city specific volunteer activities when there is no campaign/project work for them
- Selection of volunteers for specific activities
- Creation of communication collaterals for local activities
Knowledge & Experience:
Knowledge:
- Basic knowledge of the most relevant environmental issues in the city/region
- Good working knowledge of at least 2 languages – English, and Kannada
- Knowledge of the use of theatre and art as mobilisation tools (preferable)
- Knowledge of modern campaigning tools and techniques, and how and why to build people-power
Skills & Experience:
- 3 -5 years work experience leading and managing a group of at least 5-7 people either as a manager or a volunteer leader
- Experience in training people either on skills or content
- Experience in initiating contact with and maintaining contacts with groups/associations
- Experience in using a variety of communication & engagement tools to motivate people
- Adept at using web databases and Excel.
- Familiarity with MySpace, Facebook, blogs, discussion boards, list-servs, SMS, and web tools for grassroots organizing.
Organization Skills:
- Planning and organising: Plans and organises own task as well as the tasks of volunteers, this includes developing a calendar of activities
Analysis:
- Needs to evaluate efficacy of volunteer activities, training modules.
Initiative and innovation:
- Create innovative volunteer engagement plans & activities
- Investigate and utilise local opportunities to raise aware of Greenpeace campaigns & engage volunteers
- Suggest ways to improve internal processes
To Apply:
Do send your letter of interest (350 words or less) along with the latest resume to [email protected] stating ‘Application for the post of Public Engagement Campaigner in the subject line.
We are a small team and would revert to applicants only after 8 working days from the last date of application. While we would put in our best to revert to each individual, in case you don’t hear from us in the 8 working days then it is likely that your application would not have been shortlisted.
Greenpeace India is dedicated to upholding gender equality and inclusivity and we actively encourage individuals from diverse backgrounds to apply.
