Help spread the word
As Dove prepares to celebrate the 20th anniversary of their “Real Beauty” campaign, Greenpeace UK’s new short film strips away Dove’s clean image to reveal two decades of ugly environmental destruction.
Every view, every share, every reaction makes the message harder for Dove to ignore. Let’s work together to spread this video around the world.
What is Dove’s Toxic Influence?
Dove, a brand that has long portrayed itself as a champion of ‘real beauty’, confidence, and environmental care, is hiding a dark secret.
✨New ✨ Greenpeace research found that every minute, Dove floods the world with 12,000 highly polluting plastic sachets. These super-polluting single-use products are choking our oceans, killing wildlife, and fueling an environmental disaster of unprecedented scale. The very communities Dove claims to support are drowning in a sea of single-use plastic, their neighborhoods transformed into unofficial dumping grounds for corporate waste. ⚠️ This needs to change.
A chance for real change
Dove doesn’t just have the power to change its own business — it can change the whole industry.
In just a few months, world leaders will gather to negotiate a Global Plastics Treaty — a once-in-a-generation opportunity to end the age of throwaway plastic.
Unilever, Dove’s parent company, holds massive sway in these talks. If they feel the pressure from millions of people watching this film, they’ll be forced to back a strong treaty. This could mean all businesses phase out single-use plastic in the next 10 years, starting with sachets.
This is our chance to make real change — but we need your help to make it work.
Share the video in your group chats, on your social media — wherever people will see it!
