Ensuring Sustainable Seafood

Join us in telling supermarkets and commercial fishing companies to play their part in protecting our oceans

As consumers, our choices matter—especially for the health of our oceans.

Action against Starkist Tuna in U.S.

A woman holds a sign reading "Starkist Stop Wrecking Our Oceans" for a photo petition with a Greenpeace activist in a tuna costume.

© Greenpeace / Robert Meyers

The U.S. is one of the world’s largest consumers of seafood, and the largest market for canned tuna. This means our supermarkets—where we buy about half of our seafood—are one of the strongest connections to our oceans.

Overfishing and destructive fishing practices have caused the populations of the ocean’s top predators—like sharks, tuna, and swordfish—to drop by as much as 90 percent over the past 50 years.

But this isn’t about forcing consumers to make tough choices. It’s about forcing companies and supermarkets to make meaningful and necessary changes so that the sustainable seafood option is the easiest choice for shoppers.

That’s why we’re telling the companies and retailers that make billions off of the demise of our oceans to change their practices and offer you more sustainable seafood.

Visit our Seafood Hub to learn more about sustainable seafood shopping.

Spotlight on Tuna

Tuna is one of the world’s favorite fish and a staple in many U.S. households.

Unfortunately, most of the tuna found on supermarket shelves—including well-known brands like Bumblebee, Chicken of the Sea and Starkist—come from destructive fishing methods that injure and kill other marine animals.

And globally, tuna stocks are under serious threat. If the industry doesn’t change it ways soon, our appetite for tuna will push the species closer and closer to extinction.

That’s why pushing supermarkets and big tuna brands to switch to sustainable tuna is a critical first step to protecting all marine life.

Already, several progressive retailers are offering sustainably caught and affordable tuna options. Here’s a hint: look for “pole-and-line” or “FAD-free” on the label.

Learn more in our sustainable tuna shopping guide.

Carting Away the Oceans

Our Carting Away the Oceans report, released annually since 2008, spotlights which major grocery chains are leaders in sustainable seafood and which are falling behind.

The findings are telling.

In the latest update, four supermarkets—Roundy’s, Bi-Lo, Save Mart and Publix—were ranked as the worst offenders. And Kroger, the world’s fifth-largest food retailer, sells the most red listed species of any U.S. grocery chain. Whole Foods and Safeway topped the list for the most sustainable seafood policies.

Applauding industry leaders and exposing those lagging behind is key to getting supermarkets to take responsibility and play their part in protecting our oceans.

Is your supermarket selling sustainable seafood? Find out by downloading the Carting Away the Oceans 2014 report.

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