This is a call on market players to refrain from sourcing any toothfish and to support the establishment of a Ross Sea marine reserve.
Reducing the market demand for toothfish
The key opposition to the protection of the Ross Sea is likely to come from those countries who fish for and trade in Antarctic toothfish. If we want to ensure that the Ross Sea is protected, the demand for Antarctic toothfish must be reduced. So who is trading in Antarctic toothfish? Where does it get sold? And who is eating it?