I’m passing the guilt onto YOU

by Traitor Joe

March 21, 2010

Traitor Joe here. These Greenpeace activists just won’t leave me alone. Have you seen their new, lame video? They’re traveling to Trader Joe’s stores in California and talking to real customers. They’re just wasting their time. Do people really care if I’m destroying the oceans and then passing the guilt onto them when they purchase the last remaining sea scallop?

Their video asks people to call Trader Joe’s executive Jon Basalone (626.599.3700 x3756) and demand that the store only sells sustainable seafood. Mr. Basalone’s been getting phone calls and emails for months about this and so far, he’s done nothing about it! What a guy. Sounds like something I’d do—ignore the public’s demand while saying that his company only listens to their customers.

Keep up the good work Mr. Basalone!

Insincerely yours,
Traitor Joe

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